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NTIS 바로가기지방정부연구 v.10 no.2 2006년, pp.203 - 222
신건권 (호서대학교) , 김연용 (호서대학교) , 장원경 (호서대학교)
This study aims to present a local government’s global strategy by its cultural marketing of “Grand Tumulus” (Daereungwon). The study also introduces VR (Virtual Reality) products made by STFT (Special Task Force Team) and its global strategy. Cultural relics are generally classified into tangible cultural assets, intangible cultural assets, folk materials, and historic monuments. Among them, this study focuses on historical monuments called “Grand Tumulus” which consist of Hawangnamdaechong, Cheonmachong, royal tombs of Michu of Silla. We collected data from professional books, previous thesis, data at the National Research Institute of Cultural Heritage, and Gyeongju City’s Homepage. We also conducted expert’s opinion survey for more detailed data.
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