The purpose of this study is to investigate the sensibilities of clothing texture. The specific objectives weres to find out relativities among sensibilities of clothing texture, of fabrics, preferences, buying desire, high qualities of fabrics, and the emotional words matching to them, and to look ...
The purpose of this study is to investigate the sensibilities of clothing texture. The specific objectives weres to find out relativities among sensibilities of clothing texture, of fabrics, preferences, buying desire, high qualities of fabrics, and the emotional words matching to them, and to look into the differences between optical and sensible emotions. Selections of the objects to analyse the optical emotions were made up of 38 objects belonging to 19 categories, and which are divided into hard, soft, transparency and brilliance section. those were divided by their looks and touches. Brainstorming of words and prior researches made up a outlook into a graph. those procedure is conducted to 410 women in their 20's living downtown Pusan. Object selection for relative analysis between optical emotion and sensible emotion is narrowed into 12 objects -pictures and fabrics all together- out of the 38, and 16 pairs of emotional words composed another graph. Collection of the sources were made by 26 professional assistants . its analysis was put down into statistics using SPSS package. The major findings of this research were as follows. 1. Optical emotions about the fabrics were mostly affected by its high qualities, touches, looks, lightness, and warmness or coolness of the fabrics, which account for 63.3% 2. Every aspect above has some meaningful difference, which means demographic characteristics have to be put into consideration before planning the products. 3. After close look into the relativities among preferences, buying desire, satisfaction, high qualities and emotional words of the fabrics, I found out that the preferences and satisfaction were affected by its attractive, charming, elegant, intriguing image, buying desire by preferred, pleasant, soft, state-of-the-art image. this means that preferences of consumers can be connected directly with buying behavior and satisfaction can be closely related with preferences and positive buying behavior. 4. Stiff, creamy, plain, soft touch of fabrics have remarkable differences from other touches, which have to be put into deep consideration as well. Results above make us possibly apply analysis about the fabric preferences of consumers to developing new products with higher individual needs. This study has been conducted in a restricted area, to a restricted number of people. thus, in applying this result for bigger communities, deep consideration has to be made by creating variou studies on different fabrics and situations.
The purpose of this study is to investigate the sensibilities of clothing texture. The specific objectives weres to find out relativities among sensibilities of clothing texture, of fabrics, preferences, buying desire, high qualities of fabrics, and the emotional words matching to them, and to look into the differences between optical and sensible emotions. Selections of the objects to analyse the optical emotions were made up of 38 objects belonging to 19 categories, and which are divided into hard, soft, transparency and brilliance section. those were divided by their looks and touches. Brainstorming of words and prior researches made up a outlook into a graph. those procedure is conducted to 410 women in their 20's living downtown Pusan. Object selection for relative analysis between optical emotion and sensible emotion is narrowed into 12 objects -pictures and fabrics all together- out of the 38, and 16 pairs of emotional words composed another graph. Collection of the sources were made by 26 professional assistants . its analysis was put down into statistics using SPSS package. The major findings of this research were as follows. 1. Optical emotions about the fabrics were mostly affected by its high qualities, touches, looks, lightness, and warmness or coolness of the fabrics, which account for 63.3% 2. Every aspect above has some meaningful difference, which means demographic characteristics have to be put into consideration before planning the products. 3. After close look into the relativities among preferences, buying desire, satisfaction, high qualities and emotional words of the fabrics, I found out that the preferences and satisfaction were affected by its attractive, charming, elegant, intriguing image, buying desire by preferred, pleasant, soft, state-of-the-art image. this means that preferences of consumers can be connected directly with buying behavior and satisfaction can be closely related with preferences and positive buying behavior. 4. Stiff, creamy, plain, soft touch of fabrics have remarkable differences from other touches, which have to be put into deep consideration as well. Results above make us possibly apply analysis about the fabric preferences of consumers to developing new products with higher individual needs. This study has been conducted in a restricted area, to a restricted number of people. thus, in applying this result for bigger communities, deep consideration has to be made by creating variou studies on different fabrics and situations.
주제어
#의복재질 감성 sesibility
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