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NTIS 바로가기한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, v.30 no.4 = no.152, 2006년, pp.519 - 530
송윤아 (연세대학교 경영학과) , 고은주 (연세대학교 의류환경학과)
The purpose of this study was to investigate whether management strategic types and entry strategy moderate the influence of Guanxi on the relationship performance between Korean apparel firms & Chinese partners. For these purposes, three hypotheses were developed and data was collected from 85 Kore...
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