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NTIS 바로가기服飾 = Journal of the Korean Society of Costume, v.67 no.7, 2017년, pp.36 - 53
The purpose of this study was to verify that clothing conformity is a psychological variable that explains the consumption behaviors of adolescent Chinese consumers, who are rapidly emerging as a new consumer group in the fashion market. Their interest in Korean entertainers as a result the influenc...
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