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NTIS 바로가기한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, v.47 no.3, 2023년, pp.560 - 576
위지원 (고려대학교 대학원 생활과학과 & 지속가능생활시스템 융합전공) , 윤남희 (고려대학교 생활과학연구소) , 이윤정 (고려대학교 가정교육과)
Drawing on gamification affordance theory, this study examines the relationships among key affordances of avatar fashion styling, perceived enjoyment, and engagement behavior intentions-defined as the intention to share content on avatars in the metaverse platform-and the moderating role of metavers...
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