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NTIS 바로가기International journal of information management, v.48, 2019년, pp.280 - 290
Jeong, Byeongki (Department of Industrial Engineering, Konkuk University) , Yoon, Janghyeok (Department of Industrial Engineering, Konkuk University) , Lee, Jae-Min (Future Information Research Center, Korea Institute of Science and Technology Information)
Abstract Social media data have recently attracted considerable attention as an emerging voice of the customer as it has rapidly become a channel for exchanging and storing customer-generated, large-scale, and unregulated voices about products. Although product planning studies using social media d...
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