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| 국가/구분 | United States(US) Patent 등록 |
|---|---|
| 국제특허분류(IPC7판) |
|
| 출원번호 | US-0178052 (1994-01-04) |
| 발명자 / 주소 |
|
| 출원인 / 주소 |
|
| 인용정보 | 피인용 횟수 : 495 인용 특허 : 0 |
A system and method is disclosed for customer promotion. A terminal enters a customer\s identification code, along with customer transaction data, at the point-of-sale. A memory stores a database of previously entered customer identification codes and transactions data. Circuitry is provided for gen
A system and method is disclosed for customer promotion. A terminal enters a customer\s identification code, along with customer transaction data, at the point-of-sale. A memory stores a database of previously entered customer identification codes and transactions data. Circuitry is provided for generating a signal representative of a customer\s shopping history, wherein incentive coupons may be issued to customers in dependence upon the signal.
A method of performing customer promotion at a store with a computer having a processor and a memory, the method comprising the steps of: storing in the memory data representative of a plurality of customer\s prior purchases of a plurality of different products at a store in association with a custo
A method of performing customer promotion at a store with a computer having a processor and a memory, the method comprising the steps of: storing in the memory data representative of a plurality of customer\s prior purchases of a plurality of different products at a store in association with a customer\s unique identification; determining with the processor from said stored data information regarding a product frequently previously purchased by an individual customer relative to said plurality of different products previously purchased in previous visits to the store by said individual customer; and in response to said information, issuing a promotion to said customer at the point-of sale in an effort to incent said customer to return to the store, said promotion providing incentives including a promotion on said product frequently previously purchased by said customer relative to said plurality of different products purchased by said individual customer, such that promotions on specific products consistently preferred by said individual customer are issued to said individual customer.
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