초록 ▼

A method for use in marketing includes receiving at a remote location through the Internet, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the parts at a point-of-sale. The method also includes generating a

A method for use in marketing includes receiving at a remote location through the Internet, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the parts at a point-of-sale. The method also includes generating at the remote location an incentive to be communicated to the identified customer and initiating communication of data relative to the incentive to the identified customer at the point-of-sale.

대표청구항 ▼

[ What is claimed is:] [1.]1. A method for use in marketing, the method comprising:receiving, at a remote computer at a remote location, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the products at a poin

[ What is claimed is:] [1.]1. A method for use in marketing, the method comprising:receiving, at a remote computer at a remote location, substantially real-time product purchase information from a retail store in conjunction with an identification code of a customer purchasing the products at a point of sale during a current transaction, the remote computer coupled to the retail store and at least one second store;generating at the remote location an incentive to be communicated to the identified customer; andinitiating communication of data relative to the incentive to the identified customer at the point-of-sale for receipt by the identified customer during the current shopping transaction.