초록 ▼

A display tray with a push-forward means for the display of product items in a back to front column, with the forwardmost item of the column being at all times urged tot the front of the tray. A special mounting arrangement is provided for the tray in which product side guides, preferably width adju

A display tray with a push-forward means for the display of product items in a back to front column, with the forwardmost item of the column being at all times urged tot the front of the tray. A special mounting arrangement is provided for the tray in which product side guides, preferably width adjustable, also serve to mount the trays on a rectangular bar positioned horizontally at the back of a display gondola or the like, enabling a plurality of such trays to be mounted side by side and movable laterally for desired spacing and appearance. To particular advantage, the side guides are formed of a rigid sheet material, typically sheet metal, provided at front and back portions with transverse mounting rods engageable with base members of the tray to accommodate lateral adjustment of the side guides relative to the central portions of the tray.

대표청구항 ▼

1. A tray for the display of articles of merchandise, and of the type which comprises (a) a base structure for supporting a plurality of articles of merchandise in a front-to-back column, said base structure having front and back ends and top and bottom portions,(b) a barrier element at the front en

1. A tray for the display of articles of merchandise, and of the type which comprises (a) a base structure for supporting a plurality of articles of merchandise in a front-to-back column, said base structure having front and back ends and top and bottom portions,(b) a barrier element at the front end of said base structure serving to limit forward movement of a forwardmost article of merchandise in a column thereof,(c) a product pusher slideably mounted on said base structure and resiliently urged in a forward direction to urge the articles of merchandise forwardly, and(d) laterally adjustable side guides attached to said base structure and positioned at each lateral side thereof for lateral confinement of said articles of merchandise, and(e) said laterally adjustable side guides having spaced apart front and back mounting elements extending laterally inward therefrom adjustably engaging said base structure, characterized by(f) the laterally adjustable side guides being formed of generally flat plates of sheet metal, oriented in generally vertical planes, and extending substantially over a full length of said base structure to provide lateral confinement of a plurality of products of like but variable width supported on said base structure in a front-to-back column,(g) said front and back mounting elements extending laterally from lower edge portions of said side guides into engagement with spaced apart front and back portions of said base structure,(i) said laterally adjustable side guides having forward portions positioned for lateral product confinement and rearward extensions extending rearwardly of said forward portions, and(i) said rearward extensions each being provided with a bar-receiving recess configured and dimensioned for the close reception and confinement of a rectangular merchandise support bar, whereby said tray can be removably supported on such a merchandise support bar in a forwardly projecting, laterally repositionable cantilever fashion by means of said side guides,(j) said side guides and said merchandise bar constituting the exclusive means of supporting the base structure. 2. The tray of claim 1, wherein, (a) said bar-receiving recesses are located in said rearward extensions at a level above the bottom portions of said base structure. 3. The tray of claim 2, wherein (a) said side guides are of generally rectangular configuration and have top and bottom edges, and(b) said bar-receiving recesses are so positioned with respect to said top and bottom edges that, when said tray is mounted on a merchandise support bar, the bar is positioned at a level above the bottom portions of the base structure. 4. The tray of claim 1, wherein (a) said base structure comprises a plurality of laterally spaced apart, longitudinally extending wire elements, for supporting articles of merchandise, and longitudinally spaced apart front and back base supports extending laterally underneath and supporting said wire elements, and(b) said front and back mounting elements are adjustably received in the respective front and back base supports.