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A shelf-type display module includes a carrier tray assembly including a carrier tray having a top, a bottom, a plurality of tracks and at least one light. The plurality of tracks protrude from the top of the carrier tray and the at least one light is mounted to the bottom of the carrier tray. An in

A shelf-type display module includes a carrier tray assembly including a carrier tray having a top, a bottom, a plurality of tracks and at least one light. The plurality of tracks protrude from the top of the carrier tray and the at least one light is mounted to the bottom of the carrier tray. An insert tray includes a main body having components for holding products for display and components for mating with the plurality of tracks on the carrier tray. The components of the main body that mate with the plurality of tracks on the carrier tray slide along the plurality of tracks from a right side to a left side of the carrier tray or from the left side to the right side of the carrier tray.

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1. A display module comprising: a carrier tray assembly including a carrier tray having a top, a bottom, a plurality of tracks and at least one light, wherein the plurality of tracks protrude from the top of the carrier tray and wherein the at least one light is mounted to the bottom of the carrier

1. A display module comprising: a carrier tray assembly including a carrier tray having a top, a bottom, a plurality of tracks and at least one light, wherein the plurality of tracks protrude from the top of the carrier tray and wherein the at least one light is mounted to the bottom of the carrier tray; andan insert tray including a main body having components for holding products for display and components for mating with the plurality of tracks on the carrier tray, wherein the components of the main body that mate with the plurality of tracks on the carrier tray slide along the plurality of tracks from a right side to a left side of the carrier tray or from the left side to the right side of the carrier tray; andwherein the carrier tray assembly further includes a front assembly comprising: a main body mounted to the front of the carrier tray;a fanfold extrusion housed in the main body of the front assembly, the fanfold extrusion including at least two label sleeves for receiving labels that provide relevant information to employees about the products being supported by the carrier tray; anda cover rotatably coupled to the main body, the cover enclosing the fanfold extrusion within the main body. 2. The display module of claim 1, wherein the plurality of tracks protruding from the top of the carrier tray comprise a first set of tracks spaced apart from and in alignment with each other and a second set of tracks spaced apart from and in alignment with each other, the first set of tracks being located near a front of the carrier tray and the second set of tracks being located near a back of the carrier tray. 3. The display module of claim 2, wherein the components on the insert tray that mate with the plurality of tracks on the carrier tray comprise at least one leg that defines a first channel and at least one leg that defines a second channel, the at least one leg that defines a first channel slidably mates with the first set of tracks and the at least one leg that defines a second channel slidably mates with the second set of tracks. 4. The display module of claim 3 wherein the at least one leg that defines the first channel further defines a portion of a back of the insert tray. 5. The display module of claim 4, wherein the at least one leg that defines the first channel further comprises an indentation that is recessed from the back of the insert tray into the at least one leg, the indentation configured to engage with a nub that protrudes from a flexible tongue on the carrier tray so as to lock the insert tray to the carrier tray. 6. The display module of claim 3, wherein the first channel is defined by a first leg spaced apart from and located below a second leg, the first leg and the second leg slidably mating with the first set of tracks such that surfaces of the first leg contact surfaces on the first set of tracks and surfaces of the second leg contact different surfaces on the first set of tracks. 7. The display module of claim 1, wherein the insert tray is selected from a group consisting of a flat tray, a pusher tray including rows for holding product and mechanisms for pushing product forward, a utility tray including rows defined by removable dividers, a cubby tray and a gravity feed tray. 8. The display module of claim 1, wherein the insert tray comprises a label holder located at a front of the insert tray and extending a width of the insert tray, the label holder including a front component, a back component and a bottom connecting piece for defining a slot for receiving a label. 9. The display module of claim 8, wherein the label holder further comprises a plurality of ramps spaced apart from each other along the width of the insert tray, each ramp includes an arc that extends from an inner surface of the front component of the label holder to an inner surface of the bottom connecting piece of the label holder. 10. A display module comprising: a carrier tray assembly including a carrier tray having a top, a bottom, a right side, a left side, a front, a back, a plurality of tracks, at least one light and a pair of shelf brackets, wherein each of the plurality of tracks protrudes from the top of the carrier tray, wherein the at least one light is mounted to the bottom of the carrier tray and wherein each of the pair of shelf brackets are mounted to an interior of each of the right side and the left side of the carrier tray and includes an arm that is hidden underneath the carrier tray and a plurality of fingers that extend from the back of the carrier tray; andan insert tray mounted to the top of the carrier tray and including a main body having components that hold products for display and components that mate with the plurality of tracks on the carrier tray, wherein the components of the main body that mate with the plurality of tracks on the carrier tray slide along the plurality of tracks from a right side to a left side of the carrier tray or from the left side to the right side of the carrier tray and wherein a right side of the insert tray is in alignment with the right side of the carrier tray and a left side of the insert tray is in alignment with the left side of the carrier tray when the insert tray is mounted to the carrier tray. 11. The display module of claim 10, wherein the carrier tray assembly further comprises a front assembly attached to the front of the carrier tray and including at least two label sleeves that receive labels that provide relevant information to employees about the products being supported by the carrier tray. 12. The display module of claim 11, wherein the front assembly comprises a main body that is mounted to the front of the carrier tray, the main body including an angled component that mates with an angle of the front of the carrier tray and an upper component having a top and a bottom, the bottom of the upper component of the main body mates with a portion of the top of the carrier tray. 13. The display module of claim 12, wherein the upper component of the main body of the front assembly comprises a transparent material. 14. The display module of claim 12, wherein the front assembly further comprises a fanfold extrusion housed in the main body of the front assembly, the fanfold extrusion including the at least two label sleeves. 15. The display module of claim 14, wherein the front assembly further comprises a cover rotatably coupled to the main body, the cover enclosing the fanfold extrusion within the main body. 16. A display module comprising: a carrier tray assembly comprising: a carrier tray having a top, a bottom, a right side, a left side, a front, a back, at least one first rail that protrudes from the top of the carrier tray and is located proximal to a back of the carrier tray, at least one second rail that protrudes from the top of the carrier tray and is located proximal to a front of the carrier tray;a pair of shelf brackets mounted to an interior of the right and left sides of the carrier tray, each of the pair of shelf brackets including an armthat extends along a depth of the carrier tray and a plurality of fingers that extend from the back of the carrier tray;at least one light mounted to the bottom of the carrier tray; andan insert tray having a main body that holds products for display and including a rear channel that extends along a back of the insert tray and a front channel that extends along at least a portion of a width of the insert tray, wherein the rear channel mates with the at least one first rail on the carrier tray and the front channel mates with the at least one second rail on the carrier tray such that the rear channel slides along the at least one first rail and the front channel slide along the at least one second rail from a right side to a left side of the carrier tray or from the left side to the right side of the carrier tray; andwherein a right side of the insert tray is in alignment with the right side of the carrier tray and a left side of the insert tray is in alignment with the left side of the carrier tray when the insert tray is mounted to the carrier tray. 17. The display module of claim 16, wherein the pair of shelf brackets comprise a conductive material such that the plurality of fingers both mechanically attach the carrier tray assembly and electrically connect to standards on a gondola display unit to power the at least one light mounted to the bottom of the carrier tray. 18. The display module of claim 16, wherein the at least one first rail comprises a plurality of first rails spaced apart from each other and in alignment with each other between the right side and the left side of the carrier tray and wherein the at least one second rail comprises a plurality of second rails spaced apart from each other and in alignment with each other between the right side and the left side of the carrier tray. 19. The display module of claim 16, wherein the carrier tray assembly further comprises a front assembly attached to the front of the carrier tray and including a main body, a fanfold extrusion that includes at least two label sleeves and a cover rotatably coupled to the main body and configured to cover the at least two label sleeves.