초록 ▼

A device receives, from a user device, recorded audio and input information associated with content viewed by a user of the user device, and converts the recorded audio into textual information. The device determines whether the content is an advertisement or television content based on the textual

A device receives, from a user device, recorded audio and input information associated with content viewed by a user of the user device, and converts the recorded audio into textual information. The device determines whether the content is an advertisement or television content based on the textual information and the input information, and provides, to the user device, promotional content related to the advertisement when the content is determined to be the advertisement. The device provides, to the user device, promotional content related to the television content when the content is determined to be the television content.

대표청구항 ▼

1. A method comprising: receiving, by a device and from a user device, recorded audio content associated with content provided by the user device, the recorded audio content being based on audio content received by the user device from a television, the television receiving the audio content from a

1. A method comprising: receiving, by a device and from a user device, recorded audio content associated with content provided by the user device, the recorded audio content being based on audio content received by the user device from a television, the television receiving the audio content from a set-top box, the user device being different than the television and being different than the set-top box;converting, by the device, the recorded audio content into textual information;comparing, by the device, the textual information to reference information, the reference information including television content identifiers and advertisement identifiers;determining, by the device and based on the comparing, whether the content is an advertisement or television content; andselectively providing, by the device and to the user device, promotional content, selectively providing the promotional content including: providing, by the device and based on determining that the content is the advertisement first promotional content related to the advertisement; orproviding, by the device and based on determining that the content is the television content, second promotional content related to the television content when the content. 2. The method of claim 1, further comprising: receiving input information associated with the content provided by the user device,where, when determining whether the content is the advertisement or the television content, the method includes: determining whether the content is the advertisement or the television content based on the input information. 3. The method of claim 2, where, when determining whether the content is the advertisement or the television content, the method includes: determining that the content is the advertisement when at least one of the textual information or the input information matches at least one of the advertisement identifiers; ordetermining that the content is the television content when at least one of the textual information or the input information matches at least one of the television content identifiers. 4. The method of claim 1, where, when determining whether the content is the advertisement or the television content, the method includes: determining that the content is the advertisement when the textual information matches at least one of the advertisement identifiers; anddetermining that the content is the television content when the textual information matches at least one of the television content identifiers. 5. The method of claim 1, where the first promotional content comprises one or more of: video associated with the advertisement,images associated with the advertisement,social media associated with the advertisement,web information associated with the advertisement,promotions associated with the advertisement, orcoupons associated with the advertisement. 6. The method of claim 1, where the second promotional content comprises one or more of: video associated with the television content,images associated with the television content,social media associated with the television content,web information associated with the television content,advertisements associated with the television content, ormerchandise associated with the television content. 7. The method of claim 1, where the first promotional content comprises a plurality of different types of content,the second promotional content comprises a plurality of different types of content, andat least one of the first promotional content or the second promotional content is provided, for presentation, by the user device in a single screenshot. 8. A device comprising: a memory to store instructions; anda processor to execute the instructions to: receive, from a user device, audio content associated with content provided by the user device, the audio content being based on audio content received by the user device from a television, the television receiving the audio content from a set-top box, the user device being different than the television and being different than the set-top box;convert the audio content into textual information;compare the textual information to reference information, the reference information including television content identifiers and advertisement identifiers;determine, based on the comparing, whether the content is an advertisement or television content; andselectively provide, to the user device, promotional content the processor, when selectively providing the promotional content, being to: provide, to the user device and based on determining that the content is the advertisement, first promotional content related to the advertisement; orprovide, to the user device and based on determining that the content is the television content, second promotional content related to the television content. 9. The device of claim 8, where, when determining whether the content is the advertisement or the television content, the processor is further to: determine that the content is the advertisement when at least one of the textual information or input information matches at least one of the advertisement identifiers; ordetermine that the content is the television content when at least one of the textual information or the input information matches at least one of the television content identifiers. 10. The device of claim 8, where the first promotional content comprises one or more of: video associated with the advertisement,images associated with the advertisement,social media associated with the advertisement,web information associated with the advertisement,promotions associated with the advertisement, orcoupons associated with the advertisement. 11. The device of claim 8, where the second promotional content comprises one or more of: video associated with the television content,images associated with the television content,social media associated with the television content,web information associated with the television content,advertisements associated with the television content, ormerchandise associated with the television content. 12. The device of claim 8, where the first promotional content comprises a plurality of different types of content,the second promotional content comprises a plurality of different types of content, andat least one of the first promotional content or the second promotional content is provided, for presentation, by the user device in a single screenshot. 13. A method comprising: receiving, by a user device, audio content associated with content, received from a television, and input information associated with the content, the television receiving the audio content from a set-top box, the user device being different than the television and being different than the set-top box;recording, by the user device, the audio content;providing, by the user device and to another device, the recorded audio content and the input information, the recorded audio content being converted, by the other device, to textual information;selectively receiving, by the user device and from the other device, promotional content selectively receiving the promotional content including: receiving first promotional content related to an advertisement based on the other device determining, based on comparing the textual information and the input information to reference information, that the textual information and the input information are related to the advertisement, the reference information including television content identifiers and advertisement identifiers; orreceiving second promotional content related to television content based on the other device determining, based on comparing the textual information and the input information to the reference information, that the textual information and the input information are related to the television content; andproviding, by the user device, the first promotional content or the second promotional content. 14. The method of claim 13, where the first promotional content comprises one or more of: video associated with the advertisement,images associated with the advertisement,social media associated with the advertisement,web information associated with the advertisement,promotions associated with the advertisement, orcoupons associated with the advertisement. 15. The method of claim 13, where the second promotional content comprises one or more of: video associated with the television content,images associated with the television content,social media associated with the television content,web information associated with the television content,advertisements associated with the television content, ormerchandise associated with the television content. 16. The method of claim 13, where the user device comprises: a cellular telephone,a personal digital assistant (PDA),a smart phone,a laptop computer, ora tablet computer. 17. The method of claim 13, where the first promotional content comprises a plurality of different types of content,the second promotional content comprises a plurality of different types of content, andwhen providing the first promotional content or the second promotional content, the method includes: providing, for presentation, the first promotional content or the second promotional content in a single screenshot. 18. A user device comprising: a memory to store instructions; anda processor to execute the instructions to: receive audio content associated with content, received from a television, and input information associated with the content, the television receiving the audio content from a set-top box, the user device being different than the television and being different than the set-top box;record the audio contentprovide, to another device, the recorded audio content and the input information, the recorded audio content being converted, by the other device, to textual information;selectively receive, from the other device, promotional content, the processor, when selectively receiving the promotional content, being to: receive first promotional content related to an advertisement based on the other device determining, based on comparing the textual information and the input information to reference information, that the textual information and the input information are related to the advertisement, the reference information including television content identifiers and advertisement identifiers; orreceive second promotional content related to television content based on the other device determining, based on comparing the textual information and the input information to the reference information, that the textual information and the input information are related to the television content; andprovide the first promotional content or the second promotional content. 19. The user device of claim 18, where the second promotional content comprises one or more of: video associated with the television content,images associated with the television content,social media associated with the television content,web information associated with the television content,advertisements associated with the television content, ormerchandise associated with the television content. 20. The user device of claim 18, where the first promotional content comprises one or more of: video associated with the advertisement,images associated with the advertisement,social media associated with the advertisement,web information associated with the advertisement,promotions associated with the advertisement, orcoupons associated with the advertisement. 21. The user device of claim 18, where the user device comprises: a cellular telephone,a personal digital assistant (PDA),a smart phone, a laptop computer, ora tablet computer. 22. The user device of claim 18, where the first promotional content comprises a plurality of different types of content,the second promotional content comprises a plurality of different types of content, andthe processor, when providing the first promotional content or the second promotional content, is further to: provide, for presentation, the first promotional content or the second promotional content in a single screenshot.