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A swatch holder includes a display hook, a swivel plate and a stop pin. The display hook includes an upper stem and a lower stem. The swivel plate includes a bored extension that protrudes from a back of the swivel plate and is mounted on a free end of the upper stem. The stop pin includes an insert

A swatch holder includes a display hook, a swivel plate and a stop pin. The display hook includes an upper stem and a lower stem. The swivel plate includes a bored extension that protrudes from a back of the swivel plate and is mounted on a free end of the upper stem. The stop pin includes an insertion end inserted through a slot in the bored extension and through an aperture in the distal end of the upper stem and an exterior end that extends into the slot. The swivel plate is rotatable about the upper stem so that when the swivel plate is in a first position the exterior end of the stop pin is located adjacent a first end of the slot and when the swivel plate is in a second position the exterior end of the stop pin is located adjacent a second end of the slot.

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1. A swatch holder comprising: an upper rod having a distal end and at least partially extending along an axis;a lower rod having a distal end;a swivel plate having a bored extension protruding substantially perpendicular from a back of the swivel plate and being mounted to the upper rod so that an

1. A swatch holder comprising: an upper rod having a distal end and at least partially extending along an axis;a lower rod having a distal end;a swivel plate having a bored extension protruding substantially perpendicular from a back of the swivel plate and being mounted to the upper rod so that an interior bearing surface of the bored extension engages the distal end of the upper rod, wherein the bored extension and the swivel plate radially rotate about the axis of the upper rod from a first position where the back of the swivel plate is located adjacent to the distal end of the lower rod to a second position where the back of the swivel plate is rotated away from the distal end of the lower rod to load or unload at least one swatch, wherein the swivel plate returns to the first position upon releasing the swivel plate from the second position so that the at least one swatch is unable to be easily removed from the lower rod; anda stop in that is inserted at least partially through an aperture extending through the upper rod substantially perpendicular to the axis of the upper rod and through a slot in the bored extension so that the slot in the bored extension moves relative to the stop pin when the bored extension and the swivel plate radially rotate about the axis of the upper rod. 2. The swatch holder of claim 1, wherein the at least one swatch is loaded on the lower rod past a portion of the lower rod that is angled upward relative to another portion of the lower rod that is substantially parallel with a portion of the upper rod. 3. The swatch holder of claim 1, wherein the slot in the bored extension comprises a first end and a second end, wherein when the swivel plate is in the first position an exterior end of the stop pin is located adjacent the first end of the slot and when the swivel plate is in the second position the exterior end of the stop pin is located adjacent the second end of the slot. 4. A swatch holder comprising: a display hook including an upper stem having a main portion that extends along an axis to a free end and a lower stem having a free end, the upper stem including an aperture spaced apart from the free end that extends through the upper stem and is substantially perpendicular to the axis;a swivel plate including a bored extension that protrudes substantially perpendicular from a back of the swivel plate, the bored extension having an outer wall and an interior bearing surface;a stop pin including an insertion end and an exterior end;wherein the swivel plate is mounted to the upper stem by inserting the free end of the upper stem into the interior bearing surface of the bored extension such that a center of the bored extension aligns with the axis of the main portion of the upper stem;wherein the stop pin is inserted through a slot in the bored extension and at least partially through the aperture in the upper stem; andwherein the swivel plate is rotatable about the upper stem so that when the swivel plate is in a first position an exterior end of the stop pin is located adjacent a first end of the slot in the bored extension and when the swivel plate is in a second position the exterior end of the stop pin is located adjacent a second end of the slot in the bored extension. 5. The swatch holder of claim 4, wherein the slot in the bored extension is positioned such that it faces a center of the swivel plate. 6. The swatch holder of claim 4, wherein the slot extends from the first end to the second end by a circumferential distance that allows the swivel plate to rotate. 7. The swatch holder of claim 4, wherein the swivel plate comprises a circular disc. 8. The swatch holder of claim 4, wherein the free end of the lower stem is angled upwards from a portion of the lower stem that is parallel with a portion of the upper stem so as to pinch an item that is hung on the lower stem. 9. The swatch holder of claim 4, wherein the upper stem comprises at least a first bend and a second bend and a fixed end of the lower stem is connected to the upper stem between the first and second bends. 10. The swatch holder of claim 9, wherein the upper stem further comprises a third bend and between the third bend and a mounting end of the upper stem is a downwardly extending prong for mounting the display hook to a display structure. 11. The swatch holder of claim 10, wherein the display hook further comprises a loop member having a pair of parallel stems that are integrally connected at a free end of the loop member and a pair of parallel prongs, wherein each of the pair of parallel prongs are integrally coupled to one of the pair of parallel stems and are oriented downwardly from each of the pair of parallel stems for mounting the display hook to the display structure. 12. The swatch holder of claim 11, wherein two prongs are selected from the downwardly extending prong of the upper stem and from the pair of parallel prongs of the loop member to be used to mount the display hook to the display structure. 13. A swatch holder comprising: a display hanger including a first arm that extends at least partially along an axis and includes a distal end and a proximal end and a second arm that includes a distal end and a proximal end, wherein at least a portion of the second arm is located below at least a portion of the first arm; anda front plate assembly coupled to the distal end of the first arm and including a stop pin, a swivel plate and a stem receiver attached to a back of the swivel plate, the stem receiver extending substantially perpendicular from a back of the swivel plate and terminating at an end and having an interior bearing surface and a peripheral slot;wherein the distal end of the first arm is inserted into the stem receiver such that a center of the stem receiver aligns with the axis of the first arm;wherein the stop pin is inserted through the peripheral slot in the stem receiver and at least partially through a hole the first arm that extends through the first arm a spaced distance from the distal end in a direction that is transverse to the axis of the first arm; andwherein the front plate assembly is located in a resting position when a portion of the back of the swivel plate is located adjacent to the distal end of the second arm and the front plate assembly is located in a load/unload position when the swivel plate is rotated about the distal end of the first arm using the interior bearing surface of the stem receiver such that an item is loaded or unloaded from the second arm. 14. The swatch holder of claim 13, wherein the swivel plate is rotated to move the front plate assembly from the resting position to the load/unload position. 15. The swatch holder of claim 13, wherein the swivel plate comprises a circular disc having a diameter that is greater than a diameter of the stem receiver. 16. The swatch holder of claim 13, wherein the stem receiver is located adjacent to a circumferential edge of the swivel plate. 17. The swatch holder of claim 13, wherein the distal end of the second arm is angled upwards from a portion of the second arm that is parallel with a portion of the first arm so as to pinch the item that is hung on the second arm. 18. The swatch holder of claim 13, wherein the first arm comprises at least a first bend and a second bend and the proximal end of the second arm is connected to the first arm between the first and second bends.