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A durable, self-locking license plate holder system that allows for the quick and convenient installation and removal of license plates and other identification tags without the use of tools includes a frame having a back plate and an edge extending around the perimeter of the back plate, and an adv

A durable, self-locking license plate holder system that allows for the quick and convenient installation and removal of license plates and other identification tags without the use of tools includes a frame having a back plate and an edge extending around the perimeter of the back plate, and an advertising band having at least one tab, the edge having grooves to align the license plate or other identification tag and friction bumps to couple with the tabs to removably secure a license plate between the frame and the advertising band.

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1. A license plate holder system comprising: a frame having a back plate and an edge extending around the perimeter of the back plate, the edge having a top portion opposite and parallel to a bottom portion and two side portions parallel to one another and connecting the top portion to the bottom po

1. A license plate holder system comprising: a frame having a back plate and an edge extending around the perimeter of the back plate, the edge having a top portion opposite and parallel to a bottom portion and two side portions parallel to one another and connecting the top portion to the bottom portion;at least one frame tab disposed at the center of the top portion of the edge, wherein a license plate slides underneath the at least one frame tab to lock the license plate in place and secure it to the frame; andan advertising band removably attached to the bottom portion of the frame, the advertising band having at least one tab that slides in between the license plate and the edge to attach the advertising band to the frame,wherein the edge includes at least one friction bump that disposes against the at least one tab to provide increased traction and removably attach the advertising band to the frame, andwherein the license plate is removably secured to the frame and advertising band without the use of tools. 2. The system of claim 1, wherein the edge further comprises grooves to elevate and align the license plate. 3. The system of claim 1, the at least one frame tab further comprising: two top side frame tabs. 4. The system of claim 1, the frame further comprising: at least one port that receives a fastener to secure the back plate to a vehicle. 5. A self-locking license plate holding system comprising: a frame having an edge extending around the perimeter of the frame, the edge having a top portion opposite and parallel to a bottom portion and two side portions parallel to one another and connecting the top portion to the bottom portion, and a plurality of tabs disposed along the top portion to receive a license plate, wherein the license plate slides underneath the plurality of tabs to lock the license plate in place and secure it to the frame;an advertising band removably attachable to the bottom portion, the advertising band having a first surface and a second surface;at least two tabs extending perpendicularly from the first surface to removably attach the advertising band to the bottom portion; andadvertising indicia disposed on the second surface,wherein the license plate is removably secured between the advertising band and the frame with the plurality of tabs on the frame and the at least two tabs on the advertising band and no tools are used to secure the license plate. 6. The system of claim 5, wherein the edge further comprises grooves. 7. The system of claim 5, the edge further comprising: a manipulation mechanism to detach the advertising band from the frame. 8. The system of claim 7, wherein the manipulation mechanism is selected from the group comprising: indention, clip, clasp, hook and plug. 9. The system of claim 5 wherein the edge includes at least one friction bump that disposes against the at least two tabs of the advertising band to provide increased traction and removably attach the advertising band to the frame.