최소 단어 이상 선택하여야 합니다.
최대 10 단어까지만 선택 가능합니다.
다음과 같은 기능을 한번의 로그인으로 사용 할 수 있습니다.
NTIS 바로가기한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, v.35 no.6, 2011년, pp.646 - 658
Lee, Eun-Jung (The Fashion School, Kent State University) , Kim, Han-Na (Dept. of Clothing & Textiles, Chungnam National University) , Noh, Mi-Jeong (Dept. of Dietetics, Fashion Merchandising & Hospitality, Western Illinois University)
Wide-spread practitioner literature exists for the one-to-one marketing effect from a firm's perspective; however, limited research discusses the psychological effect of one-to-one marketing from a consumer's perspective. The authors test a model that integrates the level of consumer-perceived one-t...
Alba, J. W., Lynch, J., Weitz, B., Janiszewski, C., Lutz, R., & Sawyer, A.(1997). Interactive home shopping: Consumer, retailer, and manufacturer incentive to participate in electronic marketplaces. Journal of Marketing, 61, 38-53.
Ansari, A., Essegaier, S., & Kohli, R. (2000). Internet recommendation systems. Journal of Marketing Research, 37(3), 363-375.
Ansari, A., & Mela, C. F. (2003). E-customization. Journal of Marketing Research, 40(2), 131-145.
Arnold, M. J., & Reynolds, K. E. (2009). Affect and retail shopping behavior: Understanding the role of mood regulation and regulatory focus. Journal of Retailing, 85(3), 304-320.
Arora, N., Dreze, X., Ghose, A., Hess, J. D., Iyengar, R., Jing, B., & Joshi, Y.(2008). Putting one-to-one marketing to work: Personalization, customization, and choice. Marketing Letters, 19(3/4), 305-321.
Babin, B. J., & Attaway, J. S. (2000). Atmospheric affect as a tool for creating value and gaining share of customer. Journal of Business Research, 49(2), 91-99.
Babin, B. J., & Darden, W. R. (1996). Good and bad shopping vibes: Spending and patronage satisfaction. Journal of Business Research, 35(3), 201-206.
Babin, B. J., Darden, W. R., & Griffen, M. (1994). Work and/or fun: Measuring hedonic and instrumental benefit. Journal of Consumer Research, 20(4), 644-656.
Bagozzi, R. P., & Yi, Y. (1988). On the evaluation of structural equation Models. Journal of the Academy of Marketing Science, 16(Spring), 74-94.
Bagozzi, R. P., & Heatherton, T. F. (1994). A general approach to representing multifaceted personality constructs: Application to state self-esteem. Structural Equation Modeling, 1(1), 35-67.
Baker, J., Grewal, D., & Levy, M. (1992). An experimental approach to making retail store environmental decisions. Journal of Retailing, 68(Winter), 445-460.
Ball, D., Coelho, P. S., & Vilares, M. I. F. (2006). Service personalization and loyalty. Journal of Services Marketing, 20(6), 391-403.
Baumgartner, H., & Homburg, C. (1996). Applications of structural equation modeling in marketing and consumer research: a review. International Journal of Research in Marketing, 13(2), 139-161.
Berlyne, D. E. (1960). Conflict, arousal and curiosity. New York: McGraw-Hill.
Bloch, P. H., & Bruce, G. D. (1984). Product involvement as leisure behavior. In T. C. Kinnear (Ed.), Advances in Consumer Research, Vol. 11 (pp.197-202). Ann Arbor, MI: Association for Consumer Research.
Bridges, E., & Florsheim, R. (2008). Hedonic and instrumental shopping goals: The online experience. Journal of Business Research, 61(4), 309-314.
Browne, M. W., & Cudeck, R. (1993). Alternative ways of assessing model fit. In K. Bollen & J. Long (Eds.), Testing structural equation models (pp.136-162). Newbury Park, CA: Sage.
Byrne, B. M. (1998). Structural equation modeling with LISREL, PRELIS, and SIMPLIS. Basic concepts, applications, and programming. New Jersey: Lawrence ErlbaumAssociates, Inc.
Chakraborty, G., Lala, V., & Warren, D. (2002). An empirical investigation of antecedents of B2B websites' effectiveness. Journal of Interactive Marketing, 16(4), 51-72.
Childers, C. L., Carr, J. P., & Carson, S. (2001). Hedonic and instrumental motivations for online retail shopping behavior. Journal of Retailing, 77(4), 511-535.
Coyle, J. R., & Thorson, E. (2001). The effects of progressive levels of interactivity and vividness in web marketing sites. Journal of Advertising, 30(3), 65-77.
Davis, F. D. (1989). Usefulness, perceived ease of use, and user acceptance of information technology. MIS Quarterly, 13(3), 319-340.
Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1989). User acceptance of computer technology: A comparison of two theoretical models. Management Science, 5(8), 982-1003.
Davis, F. D., Bagozzi, R. P., & Warshaw, P. R. (1992). Extrinsicand intrinsic motivation to use computers in the workplace. Journal of Applied Social Psychology, 22(14), 1111-1132.
Day, G. S., & Montgomery, D. B. (1999). Charting new directions for marketing. Journal of Marketing, 63, 3-13.
Deci, E. L., & Ryan, R. M. (1985). Intrinsic motivation and self-determination in human behavior. New York, NY: Plenum.
Dellaert, B. G., & Stremersch, S. (2005). Marketing mass-customized products: Striking a balance between utility and complexity. Journal of Marketing Research, 42(2), 219-227.
Donovan, R. J., & Rossiter, J. R. (1982). Store atmosphere: An environmental psychology approach. Journal of Retailing, 58(1), 34-57.
Du Wulf, K., Odekerken-Schorder, G., & Iacobucci, D. (2001).Investment in consumer relationships: A cross-country and cross-industry exploration. Journal of Marketing, 65, 33-50.
Eroglu, S. A., Machleit, K. A., & Davis, L. M. (2003). Empirical testing of a model of online store atmospherics and shopper responses. Psychology & Marketing,20(2), 139-150.
Fiore, A. M., Kim, J., & Lee, H. (2005). Effect of image interactivity technology on consumer responses toward the online retailer. Journal of Interactive Marketing, 19(3),38-53.
Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(February), 39-50.
Franke, N., Keinz, P., & Steger, C. J. (2009). Testing the value of customization: When do customers really prefer products tailored to their preferences? Journal of Marketing, 73(5), 103-121.
Franke, N., Schreier, M., & Kaiser, U. (2010). The "I designed it myself" effect in mass experiential e-creation service. Management Science, 56(1), 125-140.
Fuchs, C. (2010). The psychological effects of empowerment strategies on consumers' product demand. Journal of Marketing, 74(1), 65-79.
Gerbing, D. W., & Anderson, J. C. (1988). An updated paradigm for scale development incorporating unidimensionality and its assessment. Journal of Marketing Research,25(May), 186-192.
Hair, J. F., Anderson, R. E., Tatham, R. L., & Black, W. C. (1998). Multivariate data analysis. Upper Saddle River, NJ: Prentice-Hall.
Harris, L. C., & Goode, M. H. (2010). Online servicescapes, trust, and purchase intentions. Journal of Services Marketing, 24(3), 230-243.
Haubl, G., & Trifts, V. (2000). Consumer decision making in e-shopping environments: the effects of interactive decision aids. Marketing Science, 19(1), 4-21.
Heitmann, M., Lehmann, D. R., & Herrmann, A. (2007). Choice goal attainment and decision and consumption satisfaction. Journal of Marketing Research, 44(2), 234-250.
Hirschman, E. C., & Holbrook, M. B. (1982). Hedonic consumption: Emerging concepts, methods and propositions. Journal of Marketing, 46(3), 92-101.
Holbrook, M. B. (1986). Emotions in the consumption experience: Toward a new model of consumer behavior. In R. A.Peterson, W. D. Hoyer, & W. R. Wilson (Eds.), The roleof affect in consumer behavior: Emerging theories and applications (pp. 17-52). Lexington: Heath.
Huffman, C., & Houston, M. J. (1993). Goal-oriented experiences and the development of knowledge. Journal of Consumer Research, 20(2), 190-207.
Isen, A., Shalker, T. E., Clark, M., & Karp, L. (1978). Affect,accessibility of material memory, and behavior: A cognitive loop? Journal of Personality and Social Psychology, 36(January), 1-12.
Joreskog, K. G., & Sorbom, D. (1993). LISREL 8: Structural equations modeling with the SIMPLIS command language. Chicago, IL: Scientific Software International.
Kaiser, S. B. (1983). Toward a contextual social psychology of clothing: A synthesis of symbolic interactionist and cognitive theoretical perspectives. Clothing and TextilesResearch Journal, 2(1), 1-9.
Kohler, T., Fueller, J., Stieger, D., & Matzler, K. (2011). Avatar-based innovation: Consequences of the virtual co-creation experience. Computers in Human Behavior, 27(1), 160-168.
Kotler, P., & Keller, K. (2008), Marketing management(13th ed.). Upper Saddle River, NJ: Prentice Hall.
Lazarus, R. S. (1991). Emotion and adaptation. London: Oxford University Press.
Lee, E.-J., & Park, J. (2009). Online service personalization for apparel shopping. Journal of Retailing and Consumer Services, 16, 83-91.
Luce, M. F., Bettman, J. R., & Payne, J. W. (2001). Emotional decisions: Tradeoff difficulty and coping in consumer choice. Chicago, IL: University of Chicago Press Journals.
Marsh, H. W., Balla, J. W., & Hau, K.-T. (1996). An evaluation of incremental fit indices: A clarification of mathematical and empirical properties. In G. A. Marcoulides &R. E. Schumacker (Eds.), Advanced structural equation modeling issues and techniques (pp. 315-354). Mohwah:Lawrence Erlbaum Associates, Inc.
Mathwick, C., & Rigdon, E. (2004). Play, flow, and the online search experience. Journal of Consumer Research,31(September), 324-332.
Mathwick, C., Wagner, J., & Unni, R. (2010). Computer-mediated customization tendency and the adaptive e-service experience. Journal of Retailing, 86(1), 11-21.
Mehrabian, A., & Russell, J. A. (1974). An approach to environmental psychology. Cambridge, MA: MIT Press.
Miller-spillman, K. A., Damhorst, M. L., & Michelman, S. O. (2005). The meanings of dress (2nd ed.). New York, NY: Fairchild.
Mittal, B., & Lassar, W. M. (1996). The role of personalization in service encounters. Journal of Retailing, 72(1), 95-109.
Mollen, A., & Wilson, H. (2010). Engagement, telepresence, and interactivity in online consumer experience. Journal of Business Research, 63(9?10), 919-925.
Mummalaneni, V. (2005). An empirical investigation of web site characteristics, consumer emotional states and on-line shopping behaviors. Journal of Business Research,58, 526-532.
Nasr Bechwati, N., & Xia, L. (2003). Do computers sweat? The impact of perceived effort of online decision aids on consumers satisfaction with the decision process. Journal of Consumer Psychology, 13(1), 139-148.
Nelson, P. (1970). Information and consumer behavior. Journal of Political Economy, 78(2), 311-329.
Nunnally, J. C. (1978). Psychometric theory. New York: McGraw-Hill.
Peppers, D., & Rogers, M. (1993). The one to one future. New York, NY: Currency Doubleday.
Pine, J., & Gilmore, J. (1999). The experience economy. Boston, MA: Harvard Business School Press.
Ridgway, N. M., Bloch, P. H., & Nelson, J. E. (1994). A neglected P: The importance of place in consumer response. Boulder, CO: University of Colorado.
Schwarz, N., & Clore, G. L. (1983). Mood, misattribution, and judgment of well-being: Informative and directive functions of affective states. Journal of Personality and Social Psychology, 45(September), 513-523.
Seybold, P. (2001). The customer revolution. New York, NY: Crown.
Sherman, E., Mathur, A., & Smith, R. B. (1997). Store environment and consumer purchase behavior: Mediating role of consumer emotions. Psychology & Marking,14(4), 361-378.
Sheth, J. N., Newman, B. I., & Gross, B. L. (1991). Why we buy what we buy: A theory of consumption values. Journal of Business Research, 22(March), 159-170.
Sherry, J. F., McGrath, M. A., & Levy, S. L. (1993). The dark side of the gift. Journal of Business Research, 28 (November), 225-245.
Simonson, I. (2005). Determinants of customers' responses to customized offers: Conceptual framework and research propositions. Journal of Marketing, 69(1), 32-45.
Song, J. H., & Zinkhan, G. M. (2008). Determinants of perceived web site interactivity. Journal of Marketing, 72 (March), 99-113.
Srinivasan, S. S., Anderson, R., & Ponnavolu, K. (2002). Customer loyalty in e-commerce: An exploration of its antecedents and consequences. Journal of Retailing, 78, 41-50.
Suprenant, C. F., & Solomon, M. R. (1987). Predictability and personalization in the service encounter. Journal of Marketing, 51(April), 86-96.
The State of Retail Online. (2010). NRF's Digital Division Shop. org. Retrieved May 15, 2011, from http://www.shop.org
Vesanen, J. (2007). What is personalization? A conceptual framework. European Journal of Marketing, 41(5/6), 409-418.
Vesanen, J., & Raulas, M. (2006). Building bridges for personalization: A process mode for marketing. Journal of Interactive Marketing, 20(1), 1-16.
White, T. B., Zahay, D. L., Thorbjørnsen, H., & Sha, S. (2008). Getting too Personal: Reactance to highly personalized email solicitations. Marketing Letters, 19(1), 39-50.
Wind, J., & Rangaswamy, A. (2001). Customization: The next revolution in mass customization. Journal of Interactive Marketing, 15(1), 13-33.
Wolfradt, U., & Doll, J. (2001). Motives of adolescents to use the Internet as a function of personality traits, personal and social factors. Journal of Educational Computing Research, 24, 13-27.
Yoon, D., Choi, S. M., & Sohn, D. (2008). Building customer relationships in an electronic age: The role of interactivity of e-commerce web sites. Psychology & Marketing, 25(7), 602-618.
*원문 PDF 파일 및 링크정보가 존재하지 않을 경우 KISTI DDS 시스템에서 제공하는 원문복사서비스를 사용할 수 있습니다.
Free Access. 출판사/학술단체 등이 허락한 무료 공개 사이트를 통해 자유로운 이용이 가능한 논문
※ AI-Helper는 부적절한 답변을 할 수 있습니다.