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초등학생 자녀를 둔 주부의 유기농채소 구매행동에 관한 질적 연구: 계획적 행동이론의 구성요소를 중심으로
A Qualitative Study on Purchasing Organic Vegetables for Housewives with Elementary School Children: Focusing on Construct in the Theory of Planned Behavior 원문보기

한국지역사회생활과학회지 = The Korean Journal of Community Living Science, v.28 no.4, 2017년, pp.547 - 559  

박동연 (동국대학교 사범교육대 가정교육과)

Abstract ▼ AI-Helper 아이콘AI-Helper

This study was conducted to investigate the perception about the construct in the Theory of Planned Behavior using In-depth interview for 24 housewives with elementary school children. Most housewives did not have an intention to buy organic vegetables more in the future than in the present. They sh...

주제어

#organic vegetables   #theory of planned behavior   #purchasing intention   #housewives' perception  

참고문헌 (30)

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