Purpose - This paper suggests approaching methods for a way of strategies for traditional market extend and new ebusiness, market development, and plan of new product in the future and develop a way of method for cooperation through analysis on the smart phone market trend in different culture, effe...
Purpose - This paper suggests approaching methods for a way of strategies for traditional market extend and new ebusiness, market development, and plan of new product in the future and develop a way of method for cooperation through analysis on the smart phone market trend in different culture, effectively. Research design, data, methodology - As research design, data, and methodology, this paper suggests new idea and approaches from comparing characteristics analysis of smart phone market in different culture in AEC. This paper takes data to analysis from ITU, World Bank, AEC, and IMF. These organizer's data can be trusted as official society in the world. This paper can prove market and the characteristics of society through the corresponding results. Results - This paper can suggest the novel idea on market development and the big possibility depend on ACE country and can describe the possibility on new market because of low smart phone market penetration and low digital market penetration. Conclusions - This paper concludes to develop e-business, culture friendly ship, linking with education, development of appropriate technology depend on country, and should develop new strategy for market extend to low penetration.
Purpose - This paper suggests approaching methods for a way of strategies for traditional market extend and new ebusiness, market development, and plan of new product in the future and develop a way of method for cooperation through analysis on the smart phone market trend in different culture, effectively. Research design, data, methodology - As research design, data, and methodology, this paper suggests new idea and approaches from comparing characteristics analysis of smart phone market in different culture in AEC. This paper takes data to analysis from ITU, World Bank, AEC, and IMF. These organizer's data can be trusted as official society in the world. This paper can prove market and the characteristics of society through the corresponding results. Results - This paper can suggest the novel idea on market development and the big possibility depend on ACE country and can describe the possibility on new market because of low smart phone market penetration and low digital market penetration. Conclusions - This paper concludes to develop e-business, culture friendly ship, linking with education, development of appropriate technology depend on country, and should develop new strategy for market extend to low penetration.
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문제 정의
Especially, market developer in Asian area has to consider ASIAN’s culture, economic situation, and so on. This paper suggests the possibility of a new market and e-business through the analysis of the characteristics of smart phone market in the ACE country.
대상 데이터
It was born on 8 August 1967 by five leaders. That is, the Foreign Ministers of Indonesia, Malaysia, the Philippines, Singapore and Thailand discussed and signed a document for the Association of Southeast Asian Nations (The ASEAN Secretariat Jakarta, 2015).
The AEC member is Indonesia, Malaysia, the Philippines, Singapore, Thailand, Brunei, Cambodia, Laos, Myanmar, and Vietnam. The AEC is also an official United Nations Observer.
A recent social survey by an ethnology and anthropology research association in Ho Chi Minh City reveals this fact. This survey shows in four major cities of Hanoi, Da Nang, HCMC and Can Tho, by 1,051 respondents, who are parents of 1,802 kids from three to 12 years old (Nguyen, 2016).
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