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NTIS 바로가기한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, v.42 no.1, 2018년, pp.133 - 147
This study examines the experience structure and success theme in the business experience of successful young entrepreneurs in the fashion field. The study was conducted as a qualitative case study. The participants were three CEOs with more than 10 years fashion businesses experience with small and...
핵심어 | 질문 | 논문에서 추출한 답변 |
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창업을 세 가지로 구분하면? | 사업가는 새로운 조직을 만드는 사람이고(Gartner, 1989), 창업은 새롭게 사업을 만들어서 운영하는 것이다(Back Seo, 2013). 창업은 크게 일반창업, 벤처창업, 소호창업으로 구분할 수 있다. 그 중에서 벤처창업은 첨단의 신기술과 아이디어를 개발하여 사업에 도전하는 기술집약형 신생 중소기업이다(J. | |
벤처창업의 특성은? | Kim, 2016). 벤처창업은 첨단기술, 기술 집약, 신규 사업이란 특성을 가지며(K. J. Lee, 2014) 고도의 전문 능력, 창조적 재능, 기업가정신을 살려서 대기업이 진입하기 어려운 특수한 분야로 시작한다는 특성을 갖는다(Mo, 2012). 따라서 패션창업은 일반창업과 다르게 제조기술 기반이나 새로운 아이디어 기반으로 시작한다는 점에서 벤처창업(start-up)의 특성을 갖는다. | |
소규모 창업에서 창업 성공을 위해 창업가 정신이 중요하게 취급되는 이유는? | , 2015). 특히 소규모 창업에서 창업주가 기업의 변혁을 견인하고 조직 구성원에게는 성취 동기를 부여하며, 밀접한 고객 관계를 형성해서 경쟁력을 확보하는 주체란 점에서 창업가 정신이 중요하게 취급되었다(Lee, 2012). |
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