초록

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Abstract ▼ AI-Helper

This study investigates factors that affect the transformation of multiplex tie into one specific type of relationship - competitive relationship. In particular, this study argues that the lower technological distance or gap of technological competency, the higher the chances are for the multiplex t...

This study investigates factors that affect the transformation of multiplex tie into one specific type of relationship - competitive relationship. In particular, this study argues that the lower technological distance or gap of technological competency, the higher the chances are for the multiplex tie to become a competitive tie. In addition, technological characteristics of the firms are also found to affect the multiplex tie's transformation into the competitive tie. To study this phenomena, this study uses both quantitative analysis and case study method. This study is an exploratory attempt to find factors relevant to change multiplex ties into competition, contributing to the literature of multiplex ties by identifying technological variables that affect the transformation of such ties. This study also contributes to practices by providing the guidance on what strategies firms should implement in complex situations such as multiplex ties.

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