[논문]Formulating a Conceptual Model of Digital Service Transformation Based on a Systematic Literature Review

Sawung Murdha, Anggara; Agus, Hariyanto; Novianto Budi, Kurniawan; Arry Akhmad, Arman; Suhardi, Suhardi

doi:10.1633/jistap.2023.11.1.3

Formulating a Conceptual Model of Digital Service Transformation Based on a Systematic Literature Review 원문보기

Journal of information science theory and practice : JISTaP, v.11 no.1, 2023년, pp.31 - 48

Sawung Murdha, Anggara (Sekolah Teknik Elektro dan Informatika, Institut Teknologi Bandung) , Agus, Hariyanto (Sekolah Teknik Elektro dan Informatika, Institut Teknologi Bandung, Indonesia Solotech University) , Novianto Budi, Kurniawan (Badan Pusat Statistik) , Arry Akhmad, Arman (Sekolah Teknik Elektro dan Informatika, Institut Teknologi Bandung) , Suhardi, Suhardi (Sekolah Teknik Elektro dan Informatika, Institut Teknologi Bandung)

Abstract ▼ AI-Helper

Digital service transformation study is a part of research in the field of digital transformation, which is devoted to exploring the transformations that occur in digital service products, which have been intensely explored in recent years to address digital disruption. Several concepts and definitions of digital service transformation have emerged as a result of an approach from the point of view of digital transformation and digital services concepts. This paper is organized to provide a foundational understanding of digital service transformation terminology. This paper uses the systematic literature review method to compile 52 qualified articles from previous studies. We conduct an analysis and synthesis of articles to answer research questions. The results of this study are a descriptive summary of research in the digital service transformation field, determining digital service transformation terminology and components, and also a proposed digital service transformation model to explain the position of transformation in digital service products in the overall transformation process. We construct this model using the findings of previously determined components synthesis.

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표/그림 (12)

그림 Fig. 1. Conceptual model for digital transformation (Verina & Titko, 2019).
그림 Fig. 2. Systematic literature review method (Henriette et al., 2015; Kitchenham et al., 2009).
표 Table 1. Articles based on year of publication
표 Table 2. Articles based on bibliographic forms
표 Table 3. Articles based on research method
표 Table 4. Articles based on implementation area
표 Table 5. Relevant studies about digital service transformation
표 Table 5. Continued
표 Table 5. Continued
표 Table 6. Digital transformation components
표 Table 7. Digital service components
그림 Fig. 3. Digital service transformation conceptual model.

AI 본문요약
AI-Helper

성능/효과

Results from searching databases obtained 427 articles in total. After processing study selection and quality assessments, 52 qualified articles were obtained. Conducting descriptive analysis is one of the data presentation processes.
This study also defines the concept and terminology of digital service transformation and its components based on the results of literature analysis. Furthermore, the results also include a proposed digital service transformation model that explains the position of this terminology and its role in overall digital transformation.
No potential conflict of interest relevant to this article was reported.
Transformation here pertains to the review of delivery to determine the end user’s ability to interact with the organization or other users. Organizations must comprehend how the digital service transformation is implemented in order to create the simplest interaction features for end-users to review or be reviewed.
Other values include organizational value, which is anticipated for the organization’s growth and development; customer value, which is anticipated from customer satisfaction and the fulfillment of expectations; and shareholder value, which is an anticipated profit for private organizations
Service capabilities relate to device and hardware capabilities, in this case referring to device fragmentation across platforms where digital services are transformed. The greater the number of connected devices, the greater the customer-business interaction.

후속연구

This table outlines the research focus, proposed concept of digital service transformation, and terminology-related components. Based on definition analysis from Table 5, the authors attempt to formulate digital service transformation definition as: a process of creating new/ improvement of digital service products as part of a business transformation and organizational strategy that aims to generate new added value through the use of digital technology. The authors limit the scope of this definition to digital services because digital transformation, in general, can encompass many aspects of an organization.
It will also discuss identified components for the digital service transformation model. The contribution of this research is to enrich research related to digital transformation as well as to add insight regarding research on digital service transformation for further research.
This study is expected to give a comprehensive picture of how digital services are transforming, which can serve as a reference for further related studies. This paper will become a foundation for further research, including validating the proposed model and creating a reference model and life cycle model of digital service transformation.
This research aims to formulate a conceptual model of digital service transformation to provide a more comprehensive and systematic understanding in answering problem statements. It will also discuss identified components for the digital service transformation model.
This study is expected to give a comprehensive picture of how digital services are transforming, which can serve as a reference for further related studies. This paper will become a foundation for further research, including validating the proposed model and creating a reference model and life cycle model of digital service transformation.

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