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NTIS 바로가기농촌지도와 개발 = Journal of agricultural extension & community development, v.31 no.1, 2024년, pp.1 - 11
김경희 (농촌진흥청 국립농업과학원) , 이돈각 (농촌진흥청 국립농업과학원)
This study segmented the market of senior rural tourists and analyzed their characteristics. A two-stage cluster analysis was used to analyze the types of senior rural tourists, and the difference in general characteristics and behavioral intention by segmented market was identified. In this study, ...
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