초록 ▼

A method and system for providing advertisement information, including advertising as well as sales promotions, on chip cards that additionally involves an electronic money rebate to the consumer, and for the distribution, accounting, and recovery of the associated electronic money rebates. Rebates

A method and system for providing advertisement information, including advertising as well as sales promotions, on chip cards that additionally involves an electronic money rebate to the consumer, and for the distribution, accounting, and recovery of the associated electronic money rebates. Rebates are conveyed to the consumer by communication from the advertisement information provider to a customer's chip card via a multiplicity of possible channels including: a personal computer, a portable chip card reader, a point-of-sale (POS) terminal, a handheld device, a home or business telephone, a vending machine, a cellular phone, a pager, a mass transporation payment station, a television and/or television set-top box, or an automated teller machine (ATM). Rather than giving a discount at the point of sale, a rebate in the form of electronic money is stored in chip card memory. The method and system also include tracking and storing integrated relational information regarding advertisement information, products, and customer's buying habits with respect to those products for which rebates have been given. Determination of which particular advertisement information and rebates to store onto the card may be based on customer information available to the providers of the advertisement information. The chip card may or may not incorporate an electronic display for showing the advertisement information directly on the card.

대표청구항 ▼

1. A method for providing advertisement information and associated rebates in connection with the use of a chip card containing a memory, the method comprising:downloading advertisement information onto the chip card when the card is used by the user; storing the advertisement information on the chi

1. A method for providing advertisement information and associated rebates in connection with the use of a chip card containing a memory, the method comprising:downloading advertisement information onto the chip card when the card is used by the user; storing the advertisement information on the chip card, the advertisement information including information identifying one or more products with which a rebate is associated; during a purchase transaction when the chip card is used to purchase a product, determining whether a rebate is associated with the product being purchased; and if a rebate is associated with the product, entering a rebate in the form of electronic money into the memory of the card.