[특허]System enabling user access to secondary content associated with a primary content stream

[미국특허] System enabling user access to secondary content associated with a primary content stream 원문보기

IPC분류정보
국가/구분	United States(US) Patent 등록
국제특허분류(IPC7판)	H04N-007/173
출원번호	US-0538816 (2000-03-30)
발명자 / 주소	Armstrong,James B. Jorgensen,Craig T.
출원인 / 주소	Sedna Patent Services, LLC
대리인 / 주소	Patterson &
인용정보	피인용 횟수 : 146 인용 특허 : 9

초록 ▼

The invention comprises a method and apparatus for inserting advertisement and/or other information into an audio-video presentation during the presentation of non-active imagery. More specifically, in a case of a user interrupting the standard presentation of a content stream via, for example, pressing a pause or stop button on a remote control device, the size of an image region presently displaying the interrupted content stream is reduced, and advertisement and/or other information is inserted into at least portions of the image region formerly occupied by the interrupted content imagery or overlayed onto the interrupted content imagery.

대표청구항 ▼

What is claimed is: 1. In an interactive information distribution system including information provider equipment and information consumer equipment, a method for user in an information server comprising the steps of: providing a primary video-on-demand (VOD) content stream to an information consumer; and in response to a stop or pause command received from said information consumer, performing the steps of: halting the providing of said primary VOD content stream to said information consumer and providing a secondary content to said information consumer; wherein said secondary content provided to said information consumer is provided as an applet comprising a video layer, a control layer and a graphics layer, said video layer providing at least imagery associated with said secondary content, said control layer enabling said graphics layer to be used for selectively emphasizing and de-emphasizing portions of said video layer imagery, said selective emphasizing and de-emphasizing occurring in response to user interaction. 2. The method of claim 1, further comprising the step of: restarting the providing of said primary VOD content stream to said information consumer in response to a play or resume command received from said information consumer. 3. The method of claim 1, wherein said secondary content provided to said information consumer is determined with respect to a demographic profile associated with said information consumer. 4. The method of claim 1, wherein said secondary content provided to said information consumer is determined with respect to a segment of said primary VOD content stream being presented to said information consumer contemporaneous to said stop or pause command. 5. The method of claim 4, wherein said secondary content provided to said information consumer is additionally determined with respect to a demographic profile associated with said information consumer. 6. The method of claim 1, further comprising the steps of: determining, for said halted VOD content stream, the last scene of said primary VOD content stream provided to said information consumer; and selecting secondary content associated with said determined scene, said determined scene being associated with at least one secondary content stream, said selected secondary content stream being provided to said information consumer in response to said received stop or pause command. 7. The method of claim 1, wherein said secondary content comprises advertising content. 8. The method of claim 7, wherein said secondary content provided to said information consumer is determined with respect to one of a demographic profile associated with said information consumer and the segment of said content stream being presented to said information consumer contemporaneous to said stop or pause command.

이 특허에 인용된 특허 (9) 인용/피인용 타임라인 분석

Tsuria Yossi,ILX, CATV message display during the changing of channels.
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Jernigan Forest E. (Morristown TN) Bingham Joseph P. (Knoxville TN), Embedded commericals within a television receiver using an integrated electronic billboard.
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Dedrick Rick, Method and apparatus for providing electronic advertisements to end users in a consumer best-fit pricing manner.
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Wanderscheid Tammy M. (Highland Ranch CO) Siebring Martin D. (Aurora CO) Haldeman Kurt P. (Aurora CO), Method and system for delivering an application in an interactive television network.
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Menand Jean-Rene (Marina Del Rey CA) Delpuch Alain (Los Angeles CA), Method for controlling execution of an audio video interactive program.
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Drew S. Johnson ; Derrill L. Sturgeon ; Christopher A. Howard, Viewing management for video sources.
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이 특허를 인용한 특허 (146) 인용/피인용 타임라인 분석

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IPC	Description
A	생활필수품
A62	인명구조; 소방(사다리 E06C)
A62B	인명구조용의 기구, 장치 또는 방법(특히 의료용에 사용되는 밸브 A61M 39/00; 특히 물에서 쓰이는 인명구조 장치 또는 방법 B63C 9/00; 잠수장비 B63C 11/00; 특히 항공기에 쓰는 것, 예. 낙하산, 투출좌석 B64D; 특히 광산에서 쓰이는 구조장치 E21F 11/00)
A62B-1/08	.. 윈치 또는 풀리에 제동기구가 있는 것

내보내기 구분	파일저장 인쇄 메일전송
구성항목	기본정보 상세정보 관리번호, 국가코드, 자료구분, 상태, 출원번호, 출원일자, 공개번호, 공개일자, 등록번호, 등록일자, 발명명칭(한글), 발명명칭(영문), 출원인(한글), 출원인(영문), 출원인코드, 대표IPC 관리번호, 국가코드, 자료구분, 상태, 출원번호, 출원일자, 공개번호, 공개일자, 공고번호, 공고일자, 등록번호, 등록일자, 발명명칭(한글), 발명명칭(영문), 출원인(한글), 출원인(영문), 출원인코드, 대표출원인, 출원인국적, 출원인주소, 발명자, 발명자E, 발명자코드, 발명자주소, 발명자 우편번호, 발명자국적, 대표IPC, IPC코드, 요약, 미국특허분류, 대리인주소, 대리인코드, 대리인(한글), 대리인(영문), 국제공개일자, 국제공개번호, 국제출원일자, 국제출원번호, 우선권, 우선권주장일, 우선권국가, 우선권출원번호, 원출원일자, 원출원번호, 지정국, Citing Patents, Cited Patents
저장형식	Text(ASCII format) Excel format PIAS분석(.xls)
메일정보	받는사람 (필수) @ 보내는사람 (선택) @ 제목 내용 KISTI 검색결과 이메일 서비스
안내	총 건의 자료가 검색되었습니다. 다운받으실 자료의 인덱스를 입력하세요. (1-10,000) 검색결과의 순서대로 최대 10,000건 까지 다운로드가 가능합니다. 데이타가 많을 경우 속도가 느려질 수 있습니다.(최대 2~3분 소요) 다운로드 파일은 UTF-8 형태로 저장됩니다. 파일의 내용이 제대로 보이지 않을실 때는 웹브라우저 상단의 보기 -> 인코딩 -> 자동선택 여부를 확인하십시오. ~ Text(ASCII format) Excel format

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[미국특허] System enabling user access to secondary content associated with a primary content stream 원문보기

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