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A system for advertising on footwear by displaying promotional content on an electronic display of the footwear and wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear. Additionally, the content can be displayed according to a plurality of condit

A system for advertising on footwear by displaying promotional content on an electronic display of the footwear and wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear. Additionally, the content can be displayed according to a plurality of conditions including time of day, rate of motion of the footwear and environmental lighting conditional around the footwear.

대표청구항 ▼

1. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the promotional content comprises a single promotion, mul

1. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the promotional content comprises a single promotion, multiple promotions simultaneously, multiple promotions sequentially, or any combination thereof. 2. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the step of displaying the promotional content further comprises displaying the promotional content for free or for a fee. 3. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein a user of the footwear comprises an athlete, a fashion show runway model, a celebrity or any combination thereof. 4. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear;wherein the step of displaying the promotional further comprises displaying the promotional content according to at least one condition; and wherein the at least one condition comprises a time of day, a desired cyclical display rate, one or more particular temperatures or range of temperatures, the rate of motion of the footwear, the level of light in the surrounding environment or any combination thereof. 5. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the step of displaying further comprises displaying the promotional content using a number of pixels, wherein the number of pixels is of between 50 to 2,000,000 pixels. 6. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the step of displaying further comprises displaying the promotional content using a particular color depth, wherein the color depth is of between 8-bits to 48-bits. 7. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the step of displaying further comprises displaying the promotional content at frequency, wherein the frequency is of between 15 frames-per-second to 120 frames-per-second. 8. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the promotional content consists of text data, image data, color data, video data, sound data or any combination thereof. 9. The system as in any one of claims 1, 2, 3, 4, 5, 6, 7 and 8, wherein the display is flexible and bends with the outer contour of the footwear. 10. The system as in any one of claims 1, 2, 3, 4, 5, 6, 7 and 8, wherein the display is flexible and wraps around along a contour of the footwear. 11. The system as in any one of claims 1, 2, 3, 4, 5, 6, 7 and 8, wherein the outer surface of the footwear consists of a top, bottom, front, back, sides, laces, tongues, straps, buckles, heels, soles or any combination thereof. 12. The system as in any one of claims 1, 2, 3, 4, 5, 6, 7 and 8, wherein the display is a thin film display that consists of one of the following: Organic Light Emitting Diode/Device/Display (OLED), Active Matrix Organic Light Emitting Diode (AMOLED), FOLED (Flexible Organic Light Emitting Diode), PhOLED (Phosphorescent Organic Light Emitting Diode, PLED (Polymer Light Emitting Diode, PMOLED (Passive Matrix OLED), POLED (Polymer Organic Light Emitting Diode), RCOLED (Resonant Color Organic Light Emitting Diode), SmOLED (Small Molecule Organic Light Emitting Diode, SOLED (Stacked Organic Light Emitting Diode), TOLED (Transparent Organic Light Emitting Diode) and NOID (Neon Organic Iodine Diode); and wherein the footwear consists of at least one of the following: boots, chukka boots, combat boots, cowboy boots, go-go boots, hiking boots, kinky boots, motorcycle boots, platform boots, riding boots, derby boots, thigh-length boots, ugg boots, valenki, waders, wellington boots, winkle pickers, shoes, athletic shoes, sneakers, cross-trainers, brothel creepers, diabetic shoes, espadrilles, galoshes, high heels, pumps, slippers, stiletto heels, kicks, kitten heels, lace-up shoes, derby shoes, oxford shoes, high-tops, brogues, loafers, penny loafers, mary janes, moccasins, monks, mules, platform shoes, school shoes, skate shoes, tap shoes, sandals, mandals, flip flops, slide, chaco, indoor footwear, slippers, ballet shoes, climbing shoes, clogs, foot thong, football boots, safety footwear, ski boots, snowshoes, cleats, surgical shoe, pointe shoes, swimfins, and flippers. 13. A system for advertising on footwear, comprising: displaying promotional content on an electronic display of the footwear;wherein the promotional content being displayed occupies 25% to 100% of the outer surface of the footwear; andwherein the electronic display is a thin film display and wherein the electronic display is retrofitted into existing footwear. 14. A method for displaying promotional content on footwear having a footwear surface, comprising: Receiving the promotional content at the footwear;Executing a program by a control unit of the footwear to display the promotional content;Displaying the promotional content on a display of the footwear;wherein the step of displaying further comprises displaying the content on 25% to 100% of the outer surface of the footwear; andwherein the promotional content comprises a single promotion, multiple promotions simultaneously, multiple promotions sequentially, or any combination thereof. 15. A method for displaying promotional content on footwear having a footwear surface, comprising: Receiving the promotional content at the footwear;Executing a program by a control unit of the footwear to display the promotional content;Displaying the promotional content on a display of the footwear;wherein the step of displaying further comprises displaying the content on 25% to 100% of the outer surface of the footwear; andwherein the step of displaying the promotional content further comprises displaying the promotional content for free or for a fee. 16. A method for displaying promotional content on footwear having a footwear surface, comprising: Receiving the promotional content at the footwear;Executing a program by a control unit of the footwear to display the promotional content;Displaying the promotional content on a display of the footwear;wherein the step of displaying further comprises displaying the content on 25% to 100% of the outer surface of the footwear; andwherein the promotional content consists of text data, image data, color data, video data, sound data or any combination thereof. 17. The method as in any one of claims 14, 15 and 16, wherein the display is flexible and bends with the outer contour of the footwear. 18. The method as in any one of claims 14, 15 and 16, wherein the display is flexible and wraps around along a contour of the footwear. 19. The method as in any one of claims 14, 15 and 16, wherein the outer surface of the footwear consists of a top, bottom, front, back, sides, laces, tongues, straps, buckles, heels, soles or any combination thereof. 20. The method as in any one of claims 14, 15 and 16, wherein the display is a thin film display that consists of one of the following: Organic Light Emitting Diode/Device/Display (OLED), Active Matrix Organic Light Emitting Diode (AMOLED), FOLED (Flexible Organic Light Emitting Diode), PhOLED (Phosphorescent Organic Light Emitting Diode, PLED (Polymer Light Emitting Diode, PMOLED (Passive Matrix OLED), POLED (Polymer Organic Light Emitting Diode), RCOLED (Resonant Color Organic Light Emitting Diode), SmOLED (Small Molecule Organic Light Emitting Diode, SOLED (Stacked Organic Light Emitting Diode), TOLED (Transparent Organic Light Emitting Diode) and NOID (Neon Organic Iodine Diode); and wherein the footwear consists of at least one of the following: boots, chukka boots, combat boots, cowboy boots, go-go boots, hiking boots, kinky boots, motorcycle boots, platform boots, riding boots, derby boots, thigh-length boots, ugg boots, valenki, waders, wellington boots, winkle pickers, shoes, athletic shoes, sneakers, cross-trainers, brothel creepers, diabetic shoes, espadrilles, galoshes, high heels, pumps, slippers, stiletto heels, kicks, kitten heels, lace-up shoes, derby shoes, oxford shoes, high-tops, brogues, loafers, penny loafers, mary janes, moccasins, monks, mules, platform shoes, school shoes, skate shoes, tap shoes, sandals, mandals, flip flops, slide, chaco, indoor footwear, slippers, ballet shoes, climbing shoes, clogs, foot thong, football boots, safety footwear, ski boots, snowshoes, cleats, surgical shoe, pointe shoes, swimfins, and flippers.