Nowadays, at the time of the local autonomy ages, lots of festivals or special events are being held as a part of activities by the local autonomous government. They play an important role for promoting the region. The growth of local festivals, therefore, is closely connected with that of the regio...
Nowadays, at the time of the local autonomy ages, lots of festivals or special events are being held as a part of activities by the local autonomous government. They play an important role for promoting the region. The growth of local festivals, therefore, is closely connected with that of the region. Even though the importance leads the festivals to quantitative expansion, their actual circumstances are little bit different from our expectation. Many festivals degenerated into one-time entertainment because those are leaded only by the government. In addition, their lack of originality and distinction in content makes them inappropriate to their initial goal which is to promote the region. We'd better change our view, from quantitative to quality, for reestablishing them as we plan first. This study will examine the present condition of the local festivals held by the local autonomous government. Through the data, we'll try to find out the plans to This consists of five chapters. The first chapter deals with the research objective, its scope and method as well. In the second chapter, we check some constituents; the significances of festivals and events including local ones, the specialty of festival, the function, types, effect and success condition of local ones and the analytic frame of the study. In the third one, we analyze the awareness about revitalizing plans of the local festivals from many aspects - research design and method, survey composition, analysis method, traffic closeness by the result of the survey analysis, program, promotion and marketing, the attitude of the public officials. In fourth, we come to think about improvements of the local festivals such as traffic closeness, program, promotion and marketing, the attitude of the public officials. In fifth, there is a conclusion. According to the survey of participants in the local festival, the results are same as following. Firstly, most of participants used their own vehicles to move. As primary concern, they wish to improve public transportation system. Parking lot facility and the road signs were continued. Secondly, for participating the festivals, the significance of traffic convenience was higher than that of the program. Thirdly, among the participants of the local festivals, there were many family ones. We should focus on the utilization of TV, radio and internet as well. Fourthly, when we asked the survey to those who frequently had been to the festivals, it was general that the public officials helping the festivals were active and kind in their answers. Futhermore, they said the local festivals should be held under the auspices of local inhabitants and government together. Through the results you see above, I'd like to suggest the revitalizing plans for the local festivals.
Nowadays, at the time of the local autonomy ages, lots of festivals or special events are being held as a part of activities by the local autonomous government. They play an important role for promoting the region. The growth of local festivals, therefore, is closely connected with that of the region. Even though the importance leads the festivals to quantitative expansion, their actual circumstances are little bit different from our expectation. Many festivals degenerated into one-time entertainment because those are leaded only by the government. In addition, their lack of originality and distinction in content makes them inappropriate to their initial goal which is to promote the region. We'd better change our view, from quantitative to quality, for reestablishing them as we plan first. This study will examine the present condition of the local festivals held by the local autonomous government. Through the data, we'll try to find out the plans to This consists of five chapters. The first chapter deals with the research objective, its scope and method as well. In the second chapter, we check some constituents; the significances of festivals and events including local ones, the specialty of festival, the function, types, effect and success condition of local ones and the analytic frame of the study. In the third one, we analyze the awareness about revitalizing plans of the local festivals from many aspects - research design and method, survey composition, analysis method, traffic closeness by the result of the survey analysis, program, promotion and marketing, the attitude of the public officials. In fourth, we come to think about improvements of the local festivals such as traffic closeness, program, promotion and marketing, the attitude of the public officials. In fifth, there is a conclusion. According to the survey of participants in the local festival, the results are same as following. Firstly, most of participants used their own vehicles to move. As primary concern, they wish to improve public transportation system. Parking lot facility and the road signs were continued. Secondly, for participating the festivals, the significance of traffic convenience was higher than that of the program. Thirdly, among the participants of the local festivals, there were many family ones. We should focus on the utilization of TV, radio and internet as well. Fourthly, when we asked the survey to those who frequently had been to the festivals, it was general that the public officials helping the festivals were active and kind in their answers. Futhermore, they said the local festivals should be held under the auspices of local inhabitants and government together. Through the results you see above, I'd like to suggest the revitalizing plans for the local festivals.
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