Abstract ▼ AI-Helper

Human demand for the beauty and outward appearance in rapidly changing modern life has been maintaining since the history has begun. All of these demand generalized skin care treatment as well as aesthetic surgery all over the world. Today's human lifetime has been extended more because of the cutti...

Human demand for the beauty and outward appearance in rapidly changing modern life has been maintaining since the history has begun. All of these demand generalized skin care treatment as well as aesthetic surgery all over the world. Today's human lifetime has been extended more because of the cutting-edge medicine and high success rate of cure developed by scientific advances, and therefore the man desire to live long with good health. This phenomenon can be proved by simply the rapid growth of well-being industry. "Eat good and live good", the keyword of well-being industry limits not only in our intake foods but also includes general well-being inside and outside of the body. Stress due to social and cultural rapid changes and complicated modern lives affected the scalp hairs that is very important for someone's outward aesthetic changes. In addition, hair loss problem in children, teenagers and young people increases gradually these days. It seems that it's because of the psychological problems due to the complicated society system and it is caused by genetic reason and psychological stress not caused by naturally losing hairs with age. In Korea, people who have hair loss problems numbered 3.5 million which is approximately 23% of men over 20 (April 02, 2002, Korea Herald). Besides, when we add the number of female who are suffering from thinning hairs, the total number would even be more. While skinhead without hairs may be considered as a part of fashion in western culture, baldness is not recognized as a good personal appearance in asian culture including Korean. In some cases the baldness is socially recognized as one of physical deficiencies in Korea, therefore it is needed for the people who have hair loss problems to change their images for psychological and social reasons. As a result of all this, various products to cure and prevent hair loss problems and wigs to camouflage baldness were introduced on the market by various manufacturers in the past decades and have been growing up gradually. Especially customized wigs(for baldness) feel and look like naturally one's original hair not like fake hair, so it can be called "the 2nd hair" that means with this natural looking customized wig, one can get strong confidence in social activities and social relations in psychological and mental aspects. Although wigs can be a part of cosmetology, it has not been seriously concerned cosmetologically so far. Thereupon, this study represents the causes, prevention and treatments for different hair loss problems and shows analysis the use of wigs for baldness by cosmetological approach through the research questionnaires of the people who are using wigs to cover their problems.