This study eχplores the influence of mass media on the satisfaction and the transformation of school uniforms, and grasps the difference of the satisfaction and the transformation of school uniforms, in accordance with demographics and physical characters(form, height), fashion senses. The target of...
This study eχplores the influence of mass media on the satisfaction and the transformation of school uniforms, and grasps the difference of the satisfaction and the transformation of school uniforms, in accordance with demographics and physical characters(form, height), fashion senses. The target of the survey is the girl students of the middle and high school, and the results of the questionnaire are analyzed by using SPSS 12.0 for the statistical analysis. The results found the differences of the lower factors(the extent of mass-media use, the satisfaction of the school uniforms, desires for the transformation of school uniforms, the preference image) which influence the satisfaction and the transformation of school uniforms, in accordance with demographics and physical characters(form and height), fashion senses. In accordance with the extent of mass media use, students mainly get in contact with TV and Internet which they don't have a monetary burden and a limitation on the time and place, and little use a movie and a fashion magazine, a video. The movie and fashion magazine much influence the desire for the transformation of school uniforms, but TV and Internet don't affect that. As for the satisfaction of the school uniform, the winter uniforms is better than the summer uniforms. Students want to wear the uniforms with personality and beauty and function, convenience. Particularly, the summer uniforms should be improved for the design, because students are not satisfied with the summer uniforms. As for the desire for the transformation of school uniforms, recent students who regard personality as valuable present much desires for the transformation of school uniforms. The preference image exhibits that students much prefer the upright image and then like image. Thus, mass media for wearing schoolgirlish and comfortable uniforms beneficially influence students. Especially, this result presents that TV and Internet affect sensitive girl students more. Therefore, students need the mass media which gets proper information and the condition that can control the use of mass media. Thus, mass media for the transformation of the school uniforms should be recognized majority and need the sensational measure for the transformation of the school uniforms.
This study eχplores the influence of mass media on the satisfaction and the transformation of school uniforms, and grasps the difference of the satisfaction and the transformation of school uniforms, in accordance with demographics and physical characters(form, height), fashion senses. The target of the survey is the girl students of the middle and high school, and the results of the questionnaire are analyzed by using SPSS 12.0 for the statistical analysis. The results found the differences of the lower factors(the extent of mass-media use, the satisfaction of the school uniforms, desires for the transformation of school uniforms, the preference image) which influence the satisfaction and the transformation of school uniforms, in accordance with demographics and physical characters(form and height), fashion senses. In accordance with the extent of mass media use, students mainly get in contact with TV and Internet which they don't have a monetary burden and a limitation on the time and place, and little use a movie and a fashion magazine, a video. The movie and fashion magazine much influence the desire for the transformation of school uniforms, but TV and Internet don't affect that. As for the satisfaction of the school uniform, the winter uniforms is better than the summer uniforms. Students want to wear the uniforms with personality and beauty and function, convenience. Particularly, the summer uniforms should be improved for the design, because students are not satisfied with the summer uniforms. As for the desire for the transformation of school uniforms, recent students who regard personality as valuable present much desires for the transformation of school uniforms. The preference image exhibits that students much prefer the upright image and then like image. Thus, mass media for wearing schoolgirlish and comfortable uniforms beneficially influence students. Especially, this result presents that TV and Internet affect sensitive girl students more. Therefore, students need the mass media which gets proper information and the condition that can control the use of mass media. Thus, mass media for the transformation of the school uniforms should be recognized majority and need the sensational measure for the transformation of the school uniforms.
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