본 연구에서는 패션에 나타난 아프리카 이미지에 대한 정확한 시각과 현대 패션의 이해를 목적으로 서양사에서 바라보는 아프리카 이미지와 예술, 아프리카복식의 일반적 특징, 아프리카 이미지의 패션 등장배경 및 시대적 흐름을 토대로 하여 2005 S/S컬렉션에 나타난 디자이너와 디자인작품을 요소별로 분석하여 아프리카 이미지를 도출하였다. 2005년 S/S세계 4대 컬렉션에서 선정된 10개의 디자이너와 브랜드 작품에 나타난 아프리카 이미지는 'Wild Erotic', 'Abstract Primitive', 'Natural Elegant', 'Sporty Romantic'의 4가지 특성으로 나타났으며, 이를 디자인, 디자이너, 패션트렌드 측면에서 아프리카 이미지에 대한 현대 패션의 시각을 살펴보면 다음과 같다. 첫째, 현대 패션에서 아프리카 패션은 주술적, 종교적 의미보다는 장식적인 디테일을 강조하는 경향으로 나타났다. 즉, 토속적인 감각과 도시적 인 감각을 조화시켜 주술적 의미에서 장식적 의미로 이들을 차용하였다. 둘째, 패션디자이너는 아프리카의 원시성, 순수성의 힘을 현대인의 회귀심리 및 자연의 순수성에 대한 동경과 결합시켜 아프리카 이미지를 패션문화의 한 코드로 인식시키고 현대 여성의 도시적 야성미를 독특한 스타일로 연출하였다. 셋째, 아프리카 이미지는 원시생활속의 미의식에서 찾을 수 있는 창작 디자인으로서의 영감은 물론 이국취향의 창의적인 이미지로 연출되어 패션트렌드의 강한 키워드로 자리매김하며 21세기 초두의 트렌드를 주도하였다.
본 연구에서는 패션에 나타난 아프리카 이미지에 대한 정확한 시각과 현대 패션의 이해를 목적으로 서양사에서 바라보는 아프리카 이미지와 예술, 아프리카복식의 일반적 특징, 아프리카 이미지의 패션 등장배경 및 시대적 흐름을 토대로 하여 2005 S/S컬렉션에 나타난 디자이너와 디자인작품을 요소별로 분석하여 아프리카 이미지를 도출하였다. 2005년 S/S세계 4대 컬렉션에서 선정된 10개의 디자이너와 브랜드 작품에 나타난 아프리카 이미지는 'Wild Erotic', 'Abstract Primitive', 'Natural Elegant', 'Sporty Romantic'의 4가지 특성으로 나타났으며, 이를 디자인, 디자이너, 패션트렌드 측면에서 아프리카 이미지에 대한 현대 패션의 시각을 살펴보면 다음과 같다. 첫째, 현대 패션에서 아프리카 패션은 주술적, 종교적 의미보다는 장식적인 디테일을 강조하는 경향으로 나타났다. 즉, 토속적인 감각과 도시적 인 감각을 조화시켜 주술적 의미에서 장식적 의미로 이들을 차용하였다. 둘째, 패션디자이너는 아프리카의 원시성, 순수성의 힘을 현대인의 회귀심리 및 자연의 순수성에 대한 동경과 결합시켜 아프리카 이미지를 패션문화의 한 코드로 인식시키고 현대 여성의 도시적 야성미를 독특한 스타일로 연출하였다. 셋째, 아프리카 이미지는 원시생활속의 미의식에서 찾을 수 있는 창작 디자인으로서의 영감은 물론 이국취향의 창의적인 이미지로 연출되어 패션트렌드의 강한 키워드로 자리매김하며 21세기 초두의 트렌드를 주도하였다.
In this study, for the purpose of correct viewing on the image of Africa and understanding of modem fashion, African image and art, the general characteristics of African costume, the background of fashion subjecting African image, and the trend according to ages were examined based on theoretical b...
In this study, for the purpose of correct viewing on the image of Africa and understanding of modem fashion, African image and art, the general characteristics of African costume, the background of fashion subjecting African image, and the trend according to ages were examined based on theoretical background. Then the researcher drew African image by analyzing the works in four 2005 S/S major fashion collections to designers and design factors. The ten voted designers' and brands' works in 2005 S/S collections had four concepts of African image; 'Wild Erotic', 'Abstract Primitive', 'Natural Elegant' and 'Sporty Romantic'. The viewpoint of modem fashion on African image from the aspect of design, designer and fashion trend can be examined as below. First, African costume, which was religious and ceremonial, appeared to emphasize its esthetic side with decorative details in modem fashion design and designers competed to choose a method to harmonize tradition and modem style and by adopting these from occult to decorative meaning, Second, fashion designers presented city unpolished beauty of modem women to a special style and made african image to be recognized as a code of fashion culture by integrating it with modem people's mind to go back to the past and admiration for the purity of nature. Third, thanks to the instinctive vitality hidden in the primitive life, inspiration for creative design that is found in the esthetic mind of the Indians, foreign taste emphasizing ethnic trend, and admiration to naturalism due to the increase of concern over ecology, 'African image' led the beginning of 21C trend by being settled as a in fashion trend.
In this study, for the purpose of correct viewing on the image of Africa and understanding of modem fashion, African image and art, the general characteristics of African costume, the background of fashion subjecting African image, and the trend according to ages were examined based on theoretical background. Then the researcher drew African image by analyzing the works in four 2005 S/S major fashion collections to designers and design factors. The ten voted designers' and brands' works in 2005 S/S collections had four concepts of African image; 'Wild Erotic', 'Abstract Primitive', 'Natural Elegant' and 'Sporty Romantic'. The viewpoint of modem fashion on African image from the aspect of design, designer and fashion trend can be examined as below. First, African costume, which was religious and ceremonial, appeared to emphasize its esthetic side with decorative details in modem fashion design and designers competed to choose a method to harmonize tradition and modem style and by adopting these from occult to decorative meaning, Second, fashion designers presented city unpolished beauty of modem women to a special style and made african image to be recognized as a code of fashion culture by integrating it with modem people's mind to go back to the past and admiration for the purity of nature. Third, thanks to the instinctive vitality hidden in the primitive life, inspiration for creative design that is found in the esthetic mind of the Indians, foreign taste emphasizing ethnic trend, and admiration to naturalism due to the increase of concern over ecology, 'African image' led the beginning of 21C trend by being settled as a in fashion trend.
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문제 정의
In addition, for correct viewing on the image of Africa expressed by designers in 2005 and understanding of modem fashion, the researcher drew African image by analyzing the works in four 2005 S/S major fashion collections in the world according to designers and design factors. The aim of this study was to examine the viewpoint of modem fashion on African image in the aspect of design, designer and fashion trend based on the result of the analysis above. Therefore, the significance of the study is that it can be used as the basic data for symptom that african image has been raising as a strong concept in modem fashion market.
The aim of this study was to examine the viewpoint of modem fashion on African image in the aspect of design, designer and fashion trend based on the result of the analysis above. Therefore, the significance of the study is that it can be used as the basic data for symptom that african image has been raising as a strong concept in modem fashion market.
제안 방법
But, since it was continued for several years in the beginning of 21C, it may be required to consider the widespread trend in fashion by widening the range of study. Also, it might be good for fiirther study to compare and analyze African image in the western fashion design with the impact of African image in Korean fashion market and fashion goods that reflect it, to examine the difference in viewpoint on foreign culture between the East and the West, and to reflect the results on goods planning.
background. In addition, for correct viewing on the image of Africa expressed by designers in 2005 and understanding of modem fashion, the researcher drew African image by analyzing the works in four 2005 S/S major fashion collections in the world according to designers and design factors. The aim of this study was to examine the viewpoint of modem fashion on African image in the aspect of design, designer and fashion trend based on the result of the analysis above.
Thus, in this study, African image and art, the general characteristics of African costume, the back- ground of fashion subjecting African image, and the trend according to ages were examined based on theoretical background. In addition, for correct viewing on the image of Africa expressed by designers in 2005 and understanding of modem fashion, the researcher drew African image by analyzing the works in four 2005 S/S major fashion collections in the world according to designers and design factors.
대상 데이터
for accent. As for accessories, there are pipeshaped Masai necklace(Fig. 16), which is made of several color yams by wrapping it and seen around Africa, and stall that the end is finished with pipe detail(Fig. 16) as well as bangle.
And the photos only, which were agreed by the expert group, were used for data analysis. As for the range of study, 10 designers, who mainly expressed Afncan image in 2005 S/S collection, were selected and their works were analyzed. In this study, the period was limited to 2005 S/S season since it was good to study in depth, because the fashion keyword of that season was 'Africa5 and characteristics of Afncan feshion was variously expressed by lots of designers.
성능/효과
As for the range of study, 10 designers, who mainly expressed Afncan image in 2005 S/S collection, were selected and their works were analyzed. In this study, the period was limited to 2005 S/S season since it was good to study in depth, because the fashion keyword of that season was 'Africa5 and characteristics of Afncan feshion was variously expressed by lots of designers.
Looking into the selected works to see the difference in Afiican image, DOLCE & GABBANA, ROBERTO CAVALLI, GIANFRANCO FERRE, and GiLLE produced wild and erotic African image with luxurious sexual attraction through exaggerated shape and exposure. KENZO and MIGUEL ADROVER showed abstract primitive African image by exaggerating geometrical and abstract motive based on primitive African style.
Third, African image is being displayed strongly as the form, pattern, accessory and handcraft work etc. of African costume are shared in design concept and modem expression technique. Also, the creative design inspiration that can be found in the primitive vital power hidden in primitive life and the aesthetic consciousness of the natives has been settled as a keyword in fashion trend and leading 21C trend with exotic and creative image production.
참고문헌 (14)
BOOK MODA (N.75, 76). (2005). Italy: Public Fashion
Cho, G. H. & Lee, H. S. (2004). The aesthetics of fashion. Seoul: Suhacsa
De Care, C. (1980). A negro art changed modern art. Seoul: Jungang Ilbosa
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