[논문]모바일 상거래 연구의 최근 동향

박동진

doi:10.5859/kais.2011.20.1.041

모바일 상거래 연구의 최근 동향
Current Status of Mobile Commerce Research 원문보기

정보시스템연구 = The Journal of information systems, v.20 no.1, 2011년, pp.41 - 74

박동진 (Department of Business Administration, Andong National University)

초록
AI-Helper

최근 수년간 모바일 상거래는 점점 더 많은 관심을 끌고 있다. 그것은 도달성과 이동성이라는 점에서 전자상거래에 비해 강점을 지니고 있어 모바일 상거래는 주목받는 이슈가 되었다. 모바일 상거래의 현황을 검토하고 미래를 조망한 문헌을 연구해 보는 것은 흥미로운 시도이다. 이 연구는 Varshney and Vetter(2002)와 Ngai and Gunasekaran(2007)가 제시한 분류기준을 참조하되 세부내용을 일부 수정하여 모바일 상거래의 이론과 연구, 모바일 상거래의 애플리케이션과 사례, 무선 사용자 인프라스트럭처, 모바일 미들웨어, 무선 네트워크 인프라스트럭처 등 5가지 대분류기준에 따라 선행연구들을 검토하였다. 여기에는 최근 부각되는 모바일러닝, 모바일라이브러리, M-CRM과 M-SCM 같은 주제도 포함하였다. 연구결과 많은 논문들이 모바일 상거래의 이론과 연구 그리고 모바일 상거래의 애플리케이션과 사례를 다루고 있었다. 그리고 모바일 상거래의 성공은 서로 다른 애플리케이션의 강점과 필요한 기술을 잘 수용한 결과라는 점을 보여주었다. 마지막으로 모바일 상거래의 현황과 미래 방향에 관한 함의를 기술하였다.

주제어

AI 본문요약
AI-Helper

* AI 자동 식별 결과로 적합하지 않은 문장이 있을 수 있으니, 이용에 유의하시기 바랍니다.

제안 방법

Disagreements between the researchers were discussed and resolved. With regards to ambiguous articles which could have more than one classification, contents were carefully analyzed to assess its category by determining what is studied in those researches. For example, a study by Varshney (2008) entitled “A Middleware Framework for Managing Transactions in Group-Oriented Mobile Commerce Services” can fall into two categories, either under M-commerce in Groups or Countries subheading of the M-commerce Applications and Cases or under Agent Technologies subheading of the Mobile Middleware category.

대상 데이터

To easily facilitate the gathering of m-commerce researches to be included in the study, articles from the mentioned resources were immediately not considered at the first attempt of searching. A total of 180 online articles was found on the initial search. Each article was then reviewed to eliminate those articles that did not meet the selection criteria.
Each article was then reviewed to eliminate those articles that did not meet the selection criteria. After carefully examining the abstract and contents of the paper, a total of 173 articles from 17 online journals was gathered. Each of the articles was thoroughly reviewed and classified into one of the five categories of m-commerce as set by Varshney and Vetter (2002) and Ngai and Gunasekaran (2007): m-commerce applications and cases, wireless user infrastructure, mobile middleware, wireless network infrastructure and mobile commerce theory and research.
This paper gathered and utilized 173 online articles published between 2006 and 2009. After a decade of m-commerce existence, it is still on its way of fulfillment and growth.

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저자의 다른 논문 :

표제어: PCR

동의어: Packet Collision Rate

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용어 설명: PCR은 세균 특이성이 있는 primer를 이용하여 적은 수의 세균이 있을지라도 쉽게 검출할 수 있는 유용한 방법이며, 이를 이용하여 구강 내 치면세균막이나 타액에서 직접 세균을 검출할 수 있게 되었다[8].

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