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NTIS 바로가기The Research Journal of the Costume Culture = 복식문화연구, v.28 no.2, 2020년, pp.265 - 284
최영현 (한양대학교 의류학과) , 이규혜 (한양대학교 의류학과)
This study aimed to analyze the performance of Disney-collaborated fashion lines based on online consumer reviews. To do so, the researchers employed text mining and network analysis to identify key words in the reviews of these products. Blogs, internet cafes, and web documents provided by Naver, D...
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