최소 단어 이상 선택하여야 합니다.
최대 10 단어까지만 선택 가능합니다.
다음과 같은 기능을 한번의 로그인으로 사용 할 수 있습니다.
NTIS 바로가기유통과학연구 = Journal of distribution science, v.19 no.9, 2021년, pp.113 - 123
SINGER, Narita Gianini (Communication Department, BINUS Graduate Program, Bina Nusantara University) , HIDAYAT, Z. (Communication Department, BINUS Graduate Program, Bina Nusantara University)
Purpose: BTS Meal at McDonald's was launched in May 2021 in selected countries all over the world. BTS fans in Indonesia bought the BTS Meal and collectively donated to the online delivery drivers as a form of empathy. As a quantitative study, this paper aims to identify the influencing factors in s...
Acharya, A. S., Prakash, A., Saxena, P., & Nigam, A. (2013). Sampling: Why and how of it. Indian Journal of Medical Specialties, 4(2), 330-333. http://dx.doi.org/10.7713/ijms. 2013 .0032.
Baumgartner, H., & Steenkamp, J. B. E. (1996). Exploratory consumer buying behavior: Conceptualization and measurement. International Journal of Research in Marketing, 13(2), 121-137. https://doi.org/10.1016/0167-8116(95)00037-2.
Brace-Govan, J. (2013). More diversity than celebrity: A typology of role model interaction. Journal of Social Marketing, 3(2), 111-126. https://doi.org/10.1108/JSOCM-05-2012-0079.
Bryman, A. (2016). Social research methods. Oxford, UK: Oxford University Press.
Budi, S. C., Hidayat, Z., & Mani, L. (2021). The Effects of Experience and Brand Relationship to Brand Satisfaction, Trust and Loyalty Shopping Distribution of Consumer Philips Lighting Product in Indonesia. Journal of Distribution Science, 19(1), 115-124. http://dx.doi.org/10.15722/jds.19.1.202101.115.
Burkhalter, J. N., Curasi, C. F., Thornton, C. G., & Donthu, N. (2017). Music and its multitude of meanings: Exploring what makes brand placements in music videos authentic. Journal of Brand Management, 24(2), 140-160. https://doi.org/10.1057/s41262-017-0029-5
Cargan, L. (2007). Doing social research. Lanham, MD: Rowman & Littlefield Publishers.
Chang, W., & Park, S. E. (2019). The fandom of Hallyu, a tribe in the digital network era: The case of ARMY of BTS. Kritika Kultura 32, 261-287.
Chiou, J. S., Huang, C. Y., & Chuang, M. C. (2005). Antecedents of Taiwanese adolescents' purchase intention toward the merchandise of a celebrity: The moderating effect of celebrity adoration. The Journal of Social Psychology, 145(3), 317-334. https://doi.org/10.3200/SOCP.145.3.317-334.
Cummins, S., Peltier, J. W., Schibrowsky, J. A., & Nill, A. (2014). Consumer behavior in the online context. Journal of Research in Interactive Marketing, 8(3), 169-202. https://doi.org/10.1108/JRIM-04-2013-0019.
Dash, S., & Saji, K. B. (2008). The role of consumer selfefficacy and website social-presence in customers' adoption of B2C online shopping: an empirical study in the Indian context. Journal of international consumer marketing, 20(2), 33-48. https://doi.org/10.1300/J046v20n02_04.
Davis, M. H. (2018). Empathy: A social psychological approach. New York, NY: Routledge.
Deci, E. L., & Ryan, R. M. (2000). The what and why of goal pursuits: Human needs and the self-determination of behavior. Psychological Inquiry, 11(4), 227-268. https://doi.org/10.1207/S15327965PLI1104_01.
Derbaix, M., & Korchia, M. (2019). Individual celebration of pop music icons: A study of music fans relationships with their object of fandom and associated practices. Journal of Consumer Behaviour, 18(2), 109-119. https://doi.org/10.1002/cb.1751.
Dhar, R. (1997). Consumer preference for a no-choice option. Journal of Consumer Research, 24(2), 215-231. https://doi.org/10.1086/209506.
Drost, E. A. (2011). Validity and reliability in social science research. Education Research and Perspectives, 38(1), 105-123. https://search.informit.org/doi/10.3316/informit.491551710186460.
Duffett, M. (2013). Understanding fandom: An introduction to the study of media fan culture. New York, NY: Bloomsbury Publishing.
Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of Marketing Research, 18(1), 39-50. https://doi.org/10.1177/002224378101800104.
Grashuis, J., Skevas, T., & Segovia, M. S. (2020). Grocery shopping preferences during the COVID-19 pandemic. Sustainability, 12(13), 5369. https://doi.org/10.3390/su12135369.
Gray, J., Sandvoss, C., & Harrington, C. L. (Eds.). (2017). Fandom: Identities and communities in a mediated world. New York, NY: NYU Press.
Guarte, J. M., & Barrios, E. B. (2006). Estimation under purposive sampling. Communications in Statistics-Simulation and Computation, 35(2), 277-284. https://doi.org/10.1080/03610910600591610.
Heale, R., & Twycross, A. (2015). Validity and reliability in quantitative studies. Evidence-Based Nursing, 18(3), 66-67. http://dx.doi.org/10.1136/eb-2015-102129.
Ho Lee, S., & Jung, K. S. (2018). Loyal customer behaviors: Identifying brand fans. Social Behavior and Personality: An International Journal, 46(8), 1285-1303.
Hoyt, W. T., Leierer, S., & Millington, M. J. (2006). Analysis and interpretation of findings using multiple regression techniques. Rehabilitation Counseling Bulletin, 49(4), 223-233. https://doi.org/10.2224/sbp.6482.
Huang, Y. A., Lin, C., & Phau, I. (2015). Idol attachment and human brand loyalty. European Journal of Marketing, 49(7/8), 1234-1255. https://doi.org/10.1108/EJM-07-2012-0416.
Huang, Y., & Oppewal, H. (2006). Why consumers hesitate to shop online: An experimental choice analysis of grocery shopping and the role of delivery fees. International Journal of Retail & Distribution Management 34(4/5), 334-353. https://doi.org/10.1108/09590550610660260.
Jahn, B., & Kunz, W. (2012). How to transform consumers into fans of your brand. Journal of Service Management, 23(3), 344-361. https://doi.org/10.1108/09564231211248444.
Johnson, D. S., Bardhi, F., & Dunn, D. T. (2008). Understanding how technology paradoxes affect customer satisfaction with self-service technology: The role of performance ambiguity and trust in technology. Psychology & Marketing, 25(5), 416-443. https://doi.org/10.1002/mar.20218.
Joshi, A., Kale, S., Chandel, S., & Pal, D. K. (2015). Likert scale: Explored and explained. British Journal of Applied Science & Technology, 7(4), 396.
Jung, S. (2010). Korean masculinities and transcultural consumption: Yonsama, Rain, Oldboy, K-pop idols (Vol. 1). Hong Kong: Hong Kong University Press.
Lee, J. (2019). BTS and ARMY culture. Seoul, Korea: Communication Books.
Lichtenstein, S., & Slovic, P. (2006). The construction of preference. New York, NY: Cambridge University Press.
Littlejohn, S. W., Foss, K. A., & Oetzel, J. G. (2017). Theories of human communication (11th ed.). Waveland, IL: Waveland Press.
Loroz, P. S., & Braig, B. M. (2015). Consumer attachments to human brands: The Oprah effect. Psychology & Marketing, 32(7), 751-763. https://doi.org/10.1002/mar.20815.
Lu Wang, C. (2017). Exploring the rise of fandom in contemporary consumer culture. Hershey, PA: IGI Global.
McCutcheon, L. E., Lange, R., & Houran, J. (2002). Conceptualization and measurement of celebrity worship. British Journal of Psychology, 93(1), 67-87. https://doi.org/10.1348/000712602162454.
Nelson, O., & Deborah, A. (2017). Celebrity endorsement influence on brand credibility: A critical review of previous studies. Online Journal of Communication and Media Technologies, 7(1), 15-32. https://doi.org/10.29333/ojcmt/2577.
Nunnally, J. C. (1975). Psychometric theory 25 years ago and now. Educational Researcher, 4(10), 7-21. https://doi.org/10.3102/0013189X004010007.
Park, S., & Lee, D. (2017). An empirical study on consumer online shopping channel choice behavior in omni-channel environment. Telematics and Informatics, 34(8), 1398-1407. https://doi.org/10.1016/j.tele.2017.06.003.
Riggio, R. E., Tucker, J., & Coffaro, D. (1989). Social skills and empathy. Personality and Individual Differences, 10(1), 93-99. https://doi.org/10.1016/0191-8869(89)90184-0.
Saleem, A., Ghafar, A., Ibrahim, M., Yousuf, M., & Ahmed, N. (2015). Product perceived quality and purchase intention with consumer satisfaction. Global journal of management and business research, 15(1E).
Sandvoss, C. (2005). Fans: The mirror of consumption. Cambridge, UK: Polity.
Segal, E. (2018). Social empathy. New York Chichester, UK: Columbia University Press.
Segal, E. A., Cimino, A. N., Gerdes, K. E., Harmon, J. K., & Wagaman, M. A. (2013). A confirmatory factor analysis of the interpersonal and social empathy index. Journal of the Society for Social Work and Research, 4(3), 131-153. https://doi.org/10.5243/jsswr.2013.9.
Simonson, I. (2008). Will I like a medium pillow? Another look at constructed and inherent preferences. Journal of Consumer Psychology, 18(3), 155-169. https://doi.org/10.1016/j.jcps.2008.04.002.
Solomon, M., Russell-Bennett, R., & Previte, J. (2012). Consumer behaviour (3rd ed.). Frenchs Forest, NSW: Pearson Higher Education AU.
Thomson, M. (2006). Human brands: Investigating antecedents to consumers' strong attachments to celebrities. Journal of Marketing, 70(3), 104-19. https://doi.org/10.1509/jmkg.70.3.104.
Turcinkova, J., & Stavkova, J. (2009). Changes in consumer behavior on the market with food. Acta Univ. Agric. Silvic. Mendelianae Brun, 57(3), 173-178.
Vehovar, V., Toepoel, V., & Steinmetz, S. (2016). Non-probability sampling. The Sage Handbook of Survey Methods, 329-345.
Voorhees, C. M., Brady, M. K., Calantone, R., & Ramirez, E. (2016). Discriminant validity testing in marketing: an analysis, causes for concern, and proposed remedies. Journal of the Academy of Marketing Science, 44(1), 119-134. https://doi.org/10.1007/s11747-015-0455-4.
Williamson, G. R. (2003). Misrepresenting random sampling? A systematic review of research papers in the Journal of Advanced Nursing. Journal of Advanced Nursing, 44(3), 278-288. https://doi.org/10.1046/j.1365-2648.2003.02803.x.
Zajonc, R. B. (1980). Feeling and thinking: Preferences need no inferences. American Psychologist, 35(2), 151. https://doi.org/10.1037/0003-066X.35.2.151.
※ AI-Helper는 부적절한 답변을 할 수 있습니다.