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사회적 기업가정신과 혼합가치 지향성이 사회적 기업의 성과에 미치는 영향
The Effects of Social Entrepreneurship and Blended Value Orientation on Performance of Social Enterprises 원문보기

벤처창업연구= Asia-Pacific journal of business and venturing, v.17 no.1, 2022년, pp.213 - 227  

유한나 (연세대학교 빈곤문제국제개발연구원) ,  정의범 (한신대학교 경영학과)

초록
AI-Helper 아이콘AI-Helper

사회적 가치 창출과 경제적 지속가능성을 동시에 추구하는 사회적 기업가정신에 관한 연구가 최근 국내외에서 빠른 속도로 증가했다. 연구자들은 사회적 기업의 성과 향상에 사회적 기업가정신이 주요한 요인이라는 점에 주목해 다수의 실증연구를 수행하였다. 하지만 대부분의 연구에서 사회적 기업의 성과를 기업가의 주관적 인식에 기초하여 측정하고 있어 동일방법편의의 한계를 내포하고 있다. 또한 사회적 기업가정신이라는 기업가의 개인적 특성이 사회적 및 경제적 성과라는 특수한 이중적 목표 달성에 영향을 미치는 구체적인 과정을 설명할 수 있는 실증적 증거도 부족하다. 이에 본 연구는 변수 간의 실증 규명을 위한 성과 측정의 객관성을 높이고, 사회적·경제적 성과를 단일한 것으로 보는 특성인 혼합가치 지향성을 포함하여 사회적 기업가정신이 성과에 미치는 영향을 재검증한다. 연구의 목적은 사회적 기업가정신과 혼합가치 지향성이 사회적 기업의 사회적 및 경제적 성과에 미치는 영향을 검증하는 것이다. SK의 사회성과인센티브(SPC)에 참여한 국내 사회적 기업의 인식조사와 객관적인 성과 자료를 활용하여 회귀분석을 수행한 결과, 사회적 기업가정신의 하위 요인인 위험감수성이 경제적 성과와 사회적 성과에 대해 유의한 수준에서 긍정적 영향을 미쳤다. 또한 사회적 기업가정신은 혼합가치 지향성을 향상시키며, 혼합가치 지향성은 사회적 성과에 영향을 미치는 것을 확인하였다. 따라서 본 연구는 사회적 기업가정신과 혼합가치 지향성이 성과에 차별적인 영향을 미치고 있음을 규명하였으며, 선행 연구에서의 주관성 측정과 동일방법편의의 극복을 시도하였다는 데 그 의의가 있다.

Abstract AI-Helper 아이콘AI-Helper

Recently, research on social entrepreneurship, which simultaneously pursues social value creation and economic sustainability has increased rapidly. Researchers conducted several empirical studies, noting that social entrepreneurship is a major factor in improving the performance of social enterpris...

주제어

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