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The relationships between food-related personality traits, satisfaction, and loyalty among visitors attending food events and festivals 원문보기

International journal of hospitality management, v.29 no.2, 2010년, pp.216 - 226  

Kim, Y.G. (School of Management, University of Surrey, Guildford, Surrey, GU2 7XH, United Kingdom) ,  Suh, B.W. ,  Eves, A.

Abstract AI-Helper 아이콘AI-Helper

This study applies the concept of food-related personality traits to hospitality and tourism and identifies relationships between personality, satisfaction, and loyalty. An on-site survey was carried out with 335 visitors attending the Gwangju Kimchi (local food) Festival in South Korea between 15th...

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