Amid of wide spreading the term of Corporate Social Responsibility into our society as a whole, more expectation for CSR is growing among the stakeholders who are connected with the business. CSR that a company takes on has two elements. One is the outer factor that the company"s movement to contrib...
Amid of wide spreading the term of Corporate Social Responsibility into our society as a whole, more expectation for CSR is growing among the stakeholders who are connected with the business. CSR that a company takes on has two elements. One is the outer factor that the company"s movement to contribute to the local society or the country where the company is based. The other is the inner factor that the movement to improve the labor environment for the employees. Accompanied with attracting foreign corporations or relocating factories in other countries, CSR is dealt with as an indicator how much the company contributes to the world. It also serves as an index for a business evaluation and is drawing interest from home and abroad. The CSR doesn"t define as a unified term but, instead, different experts have different opinions about it. However it is basically "the responsibility that a company as a member of the society should behave by the request of a society. The responsibility includes the active duty that the company should actively pursue the public interest including education, charity and culture, and the passive one, which is not to harm the public interest in such cases of inappropriate spending or creating pollution". In other words, CSR includes both social responsibility and proactive social contribution. CSR activities are carried out while doing the usual business activities based on the social and environmental awareness. The objects of the activities are stakeholders including shareholders, employees, consumers and the local society. CSR includes diverse responsibilities related to legal, economic, ethical, contributional, and environmental aspects. Specifically, they focus on ethical and social aspects in the areas of corporate norm, law-observance, corruption prevention, employment and labor, human rights, security and sanitation, consumer protection, social contribution, procurement standard, foreign investment. However, because CSR is related to a society, what is CSR depends on values and ethics that the society requires under the social and economic situations in different times and regions. Carrying out the CSR activities doesn"t just mean the business contributes to the society but rather improves the business management, inside regulation and the sprit of its workers, which can promote the market competitiveness of the business. It is, thus, important to develop CSR in a proactive manner. It is totally entrusted to the corporation"s autonomy and thus each company applies it to the business management on its own. Therefore, how CSR is carried out is diverse in different companies. Doing CSR activities can show each company"s characteristics and even influence on creating the brand image of the business.
Amid of wide spreading the term of Corporate Social Responsibility into our society as a whole, more expectation for CSR is growing among the stakeholders who are connected with the business. CSR that a company takes on has two elements. One is the outer factor that the company"s movement to contribute to the local society or the country where the company is based. The other is the inner factor that the movement to improve the labor environment for the employees. Accompanied with attracting foreign corporations or relocating factories in other countries, CSR is dealt with as an indicator how much the company contributes to the world. It also serves as an index for a business evaluation and is drawing interest from home and abroad. The CSR doesn"t define as a unified term but, instead, different experts have different opinions about it. However it is basically "the responsibility that a company as a member of the society should behave by the request of a society. The responsibility includes the active duty that the company should actively pursue the public interest including education, charity and culture, and the passive one, which is not to harm the public interest in such cases of inappropriate spending or creating pollution". In other words, CSR includes both social responsibility and proactive social contribution. CSR activities are carried out while doing the usual business activities based on the social and environmental awareness. The objects of the activities are stakeholders including shareholders, employees, consumers and the local society. CSR includes diverse responsibilities related to legal, economic, ethical, contributional, and environmental aspects. Specifically, they focus on ethical and social aspects in the areas of corporate norm, law-observance, corruption prevention, employment and labor, human rights, security and sanitation, consumer protection, social contribution, procurement standard, foreign investment. However, because CSR is related to a society, what is CSR depends on values and ethics that the society requires under the social and economic situations in different times and regions. Carrying out the CSR activities doesn"t just mean the business contributes to the society but rather improves the business management, inside regulation and the sprit of its workers, which can promote the market competitiveness of the business. It is, thus, important to develop CSR in a proactive manner. It is totally entrusted to the corporation"s autonomy and thus each company applies it to the business management on its own. Therefore, how CSR is carried out is diverse in different companies. Doing CSR activities can show each company"s characteristics and even influence on creating the brand image of the business.
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