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NTIS 바로가기Family and consumer sciences research journal, v.40 no.3, 2012년, pp.267 - 283
Workman, Jane E. (Southern Illinois University) , Cho, Siwon (Southern Illinois University)
This study examined how individual’s demographic and psychographic differences influence consumers’ shopping orientations. The purpose of this study was to compare shopping orientations for clothing between fashion consumer groups and gender. A convenience sample of 276 American college ...
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