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Abstract ▼ AI-Helper

“The concept of globality is amended and changed by locality.” It seems to be clear that what R. Cohen & P. Kennedy argue above clearly proposes the direction of the global strategy of the cultural studies in Korea and the Korean culrural contents industry. The salience is that rather than globali...

“The concept of globality is amended and changed by locality.” It seems to be clear that what R. Cohen & P. Kennedy argue above clearly proposes the direction of the global strategy of the cultural studies in Korea and the Korean culrural contents industry. The salience is that rather than globalization which the strategy that a few powerful countries deliver to maximize profit with sacrificing local value, it is better to pursue glocalization strategy which promotes local value and inter-cultural relationship. In this regards, in this research, the notion of cuture in the various cultural research and cultural contents studies is examined to consider how to liberate culture from the economy reductionism with the notion of Cultural difference and cultural distance and how to enjoy culture in the context of human life. Obviously, we are surrounded by many cultures; it is hardly imagined that there is only one culture in the world. It is imperative that multi-cultural perspective which celebrates the spirit of co-existence should be a way we must hold for the better global society. In other words, for this reason, it is right to say that we should eradicate the existing imperialistic approaches on culture that comes from the logic of homogenization and overcome cultural differences in this perspective, otherwise we cannot see the deep inside of the various cultures from the world. Here is the core of cultural distance which does not identify the relationship between cultures as a power-relationship of subordination but as a mutual egalitarian and joyful relationship. All the more, finally, this is connected to the idea of cultural diversity which considers culture with the holistic totality (totalit？holistique), without disassembling culture into units. The main question of this research, the notion of glocalization lies here. Globalization which overlooks locality and social diversity seems to be nothing but an empty phrase.

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