$\require{mediawiki-texvc}$

연합인증

연합인증 가입 기관의 연구자들은 소속기관의 인증정보(ID와 암호)를 이용해 다른 대학, 연구기관, 서비스 공급자의 다양한 온라인 자원과 연구 데이터를 이용할 수 있습니다.

이는 여행자가 자국에서 발행 받은 여권으로 세계 각국을 자유롭게 여행할 수 있는 것과 같습니다.

연합인증으로 이용이 가능한 서비스는 NTIS, DataON, Edison, Kafe, Webinar 등이 있습니다.

한번의 인증절차만으로 연합인증 가입 서비스에 추가 로그인 없이 이용이 가능합니다.

다만, 연합인증을 위해서는 최초 1회만 인증 절차가 필요합니다. (회원이 아닐 경우 회원 가입이 필요합니다.)

연합인증 절차는 다음과 같습니다.

최초이용시에는
ScienceON에 로그인 → 연합인증 서비스 접속 → 로그인 (본인 확인 또는 회원가입) → 서비스 이용

그 이후에는
ScienceON 로그인 → 연합인증 서비스 접속 → 서비스 이용

연합인증을 활용하시면 KISTI가 제공하는 다양한 서비스를 편리하게 이용하실 수 있습니다.

[해외논문] Competitive dynamics in the Korean video platform market: Traditional pay TV platforms vs. OTT platforms

Telematics and informatics, v.33 no.2, 2016년, pp.711 - 721  

Kim, J. ,  Kim, S. ,  Nam, C.

Abstract AI-Helper 아이콘AI-Helper

Netflix is commonly referred as an over-the-top (OTT) media, and it takes a role of a video platform changing the market. The purpose of this research is to explain the competition in Korean video platform market, in particular competition between traditional pay TV and OTT. In this study, the theor...

주제어

참고문헌 (44)

  1. Commun. Strateg. Baccarne 92 4 43 2013 The television struggle: an assessment of over-the-top television evolutions in a cable dominant market 

  2. Commun. Strateg. Banerjee 92 4 19 2013 Video-viewing behavior in the era of connected devices 

  3. Banerjee 2014 Demand for Communications Services - Insights and Perspectives Forecasting video cord-cutting: the bypass of traditional pay television 

  4. J. Broadcast. Electron. Media Bondad-Brown 56 4 471 2012 10.1080/08838151.2012.732139 Influences on TV viewing and online user-shared video use: demographics, generations, contextual age, media use, motivations, and audience activity 

  5. Telematics Inform. Cha 30 296 2013 10.1016/j.tele.2013.01.001 Predictors of television and online video platform use: a coexistence model of old and new video platforms 

  6. J. Mass Commun. Q. Cha 89 2 261 2012 Substitutability between online video platforms and television 

  7. Korean J. Broadcast. Telecommun. Stud. Choi 27 3 172 2013 A study on the displace effect of smartphone broadcasting and video service for watching TV 

  8. Dimmick 1993 Media Economics: Theory and Practice Ecology, economics and gratification utilities 

  9. J. Media Econ. Dimmick 10 3 33 1997 10.1207/s15327736me1003_3 The theory of the niche and spending on mass media: the case of the “video revolution” 

  10. Dimmick 2003 Media Competition and Coexistence: The Theory of the Niche 

  11. J. Commun. Dimmick 34 1 103 1984 10.1111/j.1460-2466.1984.tb02988.x The theory of the niche: quantifying competition among media industries 

  12. J. Media Econ. Dimmick 5 1 13 1992 10.1080/08997769209358215 Competition between the cable and broadcast industries: a niche analysis 

  13. Commun. Res. Dimmick 27 2 227 2000 10.1177/009365000027002005 The gratification niches of personal e-mail and the telephone: competition, displacement, and complementarity 

  14. J. Media Econ. Dimmick 17 1 19 2004 10.1207/s15327736me1701_2 Competition between the internet and traditional news media: the gratification-opportunities niche dimension 

  15. New Media Soc. Dimmick 13 1 23 2010 10.1177/1461444810363452 News in the interstices: the niches of mobile media in space and time 

  16. New Media Soc. Dimmick 13 8 1265 2011 10.1177/1461444811403445 The niches of interpersonal media: relationships in time and space 

  17. J. Broadcast. Electron. Media Dutta-Bergman 48 1 41 2004 10.1207/s15506878jobem4801_3 Complementarity in consumption of news types across traditional and new media 

  18. FCC (2013). Annual assessment of the status of competition in the market for the delivery of video programming. MB Docket No. 12-203. FCC 13-99. 

  19. Fidler 1997 Mediamorphosis: Understanding New Media 

  20. Ganuza 16 5 59 2014 Over-the-top (OTT) content: implications and best response strategies of traditional telecom operators. Evidence from Latin America 

  21. Int. J. Media Manage. Gimpel 17 25 2015 10.1080/14241277.2015.1014039 The future of video platforms: key questions shaping the TV and video industry 

  22. Telematics Inform. Ha 29 177 2012 10.1016/j.tele.2011.06.001 Internet experience and time displacement of traditional news media use: an application of the theory of the niche 

  23. Hannan 1989 Organizational Ecology 

  24. IDC (2013). U.S. subscription over-the-top video services subscriber 2013-2017 forecast. Doc # 240850. 

  25. New Jersey J. Commun. Kaye 6 1 21 1998 10.1080/15456879809367333 Uses & gratifications of the World Wide Web: from couch potato to web potato 

  26. J. Media Econ. Culture Kim 11 1 88 2013 Effect of smartphone use on traditional media uses: application of media substitution hypothesis 

  27. Lazasfeld 1940 Radio and the Printed Page 

  28. Telecommun. Policy Lee 35 543 2011 10.1016/j.telpol.2011.04.017 Competitive relationships between traditional and contemporary telecommunication services in Taiwan 

  29. J. Broadcast. Electron. Media Li 45 2 259 2001 10.1207/s15506878jobem4502_4 New media and market competition: a niche analysis of television news, electronic news, and newspaper news in Taiwan 

  30. Korean J. Broadcast. Telecommun. Stud. Lim 21 3 276 2007 A study on competition structure of broadcasting platform in the era of media convergence: focused on the niche comparison of selection factors of users 

  31. Journal of Advertising Research Lin 39 2 79 1999 Online-service adoption likelihood 

  32. Mass Commun. Soc. Lin 4 1 19 2001 10.1207/S15327825MCS0401_03 Audience attributes, media supplementation, and likely online service adoption 

  33. J. Media Econ. McCombs 5 2 43 1992 10.1080/08997769209358222 The relative constancy approach to consumer spending for media 

  34. Mierzjewska 2006 Handbook of Media Management and Economics Theoretical approaches in media management research 

  35. New Media Soc. Nam 12 7 1137 2010 10.1177/1461444809356334 Communication media diffusion and substitutions: longitudinal trends from 1980 to 2005 in Korea 

  36. Int. J. Advertising Okazaki 28 1 77 2009 10.2501/S026504870909043X Effects of displacement-reinforcement between traditional media, PC internet and mobile internet: a quasi-experiment in Japan 

  37. J. Broadcast. Electron. Media Papacharissi 44 2 175 2000 10.1207/s15506878jobem4402_2 Predictors of Internet use 

  38. J. Advertising Res. Precourt 53 1 3 2013 10.2501/JAR-53-1-003-004 What we know about TV today (and tomorrow) 

  39. Hum. Commun. Res. Rubin 5 2 109 1979 10.1111/j.1468-2958.1979.tb00626.x Television use by children & adolescents 

  40. Technol. Forecast. Soc. Chang. Seol 79 1217 2012 10.1016/j.techfore.2012.03.002 Demand forecasting for new media services with consideration of competitive relationships using the competitive Bass model and the theory of the niche 

  41. J. Mass Commun. Q. Stempel 77 1 71 2000 Relation of growth of use of the internet to changes in media use from 1995-1999 

  42. J. Broadcast. Electron. Media Sun 52 3 408 2006 10.1080/08838150802205595 The role of motivation and media involvement in explaining Internet dependency 

  43. Int. J. Media Manag. Yi 9 4 164 2007 10.1080/14241270701634155 What to read in the morning? A niche analysis of free daily papers and paid papers in Korea 

  44. J. Commun. Res. Yim 47 2 74 2010 10.22174/jcr.2010.47.2.74 Television contents leaving television: selection and uses 

관련 콘텐츠

저작권 관리 안내
섹션별 컨텐츠 바로가기

AI-Helper ※ AI-Helper는 오픈소스 모델을 사용합니다.

AI-Helper 아이콘
AI-Helper
안녕하세요, AI-Helper입니다. 좌측 "선택된 텍스트"에서 텍스트를 선택하여 요약, 번역, 용어설명을 실행하세요.
※ AI-Helper는 부적절한 답변을 할 수 있습니다.

선택된 텍스트

맨위로