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Cosmetic Purchasing Behavior of Chinese Women in Their 20s (Ⅰ) : Focused on the relation to Consumption Value
20대 중국 여성의 화장품 구매행동 (Ⅰ) : 소비가치와의 관련성을 중심으로

服飾 = Journal of the Korean Society of Costume, v.68 no.6, 2018년, pp.64 - 80  

Park, Kwanghee

초록이 없습니다.

참고문헌 (36)

  1. The effect of psychological factors on purchase cosmetics -Focusing on Korean and Chinese consumers Cai 2016 

  2. Family and Environment Research Chae 39 11 107 2001 An analysis on the college women’s buying and using behavior of cosmetics according to life-style types 

  3. A study on the factors influencing Chinese consumers’ Purchase intention of the Korean cosmetics -Focusing on twenties to thirties women on satisfaction and product image in Nanjing of China- Chen 2013 

  4. 최수경, 강경자. 성인여성의 의복가치관과 화장행동에 관한 연구. 한국생활과학회지 = Korean journal of human ecology, vol.16, no.2, 395-405.

  5. 전주형, 전용진. 화장품 구매행동 연구 -한국인과 방한 중국·일본관광자를 대상으로. 한국산학기술학회논문지 = Journal of the Korea Academia-Industrial cooperation Society, vol.15, no.12, 7459-7466.

  6. Consumer behavior Engel 8th ed. 151 1995 

  7. Study on cosmetics usage analysis and related health belief model according to lifestyle Ham 2015 

  8. Journal of Korean Traditional Costume Hwang 1 57 2012 The comparison between clothing consumption value and preferences of fashion brand of Korean and Chinese consumers 

  9. Korea Research Academy of Distribution Information Review Hyun 15 3 79 2012 20s-30s Chinese women’s cosmetic decision: Importance performance analysis on Shanghi consumer’s cosmetics attribute selection 

  10. 전향희, 황선진. 소비자의 쇼핑가치, 브랜드인지도 그리고 다발가격 화장품의 판촉유형이 화장품 구매에 미치는 영향. 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, vol.31, no.9, 1321-1332.

  11. A study on the Chinese students’ purchase decision factors for Korean cosmetics. Jin 2015 

  12. Journal of Global Scholars of Marketing Science Kim 15 3 1 2005 Assessing the perspective of individual consumers on cosmetics brand purchasing according to their lifestyle of young consumers living in the metropolitan areas of China 

  13. 김주호, 손주영. 소비자 라이프스타일 유형에 따른 화장품 구매행동 - 중국과 한국의 여대생 비교를 중심으로 -. 한국의류학회지 = Journal of the Korean Society of Clothing and Textiles, vol.32, no.7, 1104-1115.

  14. A study about effects of brand image and consumption value on purchase intention of domestic and foreign automobile Kim 2014 

  15. A study on consumption value of women cosmetic buyers Kim 1997 

  16. Journal of the Korean Society of Cosmetology Lee 23 2 308 2017 A study on women’s beauty attitude and cosmetics purchasing factors by their value consciousness 

  17. A study on middle aged women’s concern of appearance and buying behavior of cosmetics Lee 2009 

  18. A study about the effects of shopping value on Chinese tourists shopping behavior Li 2016 

  19. A study on the Chinese 8090-after women’s lifestyle and the Korean cosmetic brand preference Liu 2014 

  20. A study on cosmetic shopping behavior of Chinese tourists - With the South Korea duty-free cosmetics as the center - Meng 2014 

  21. Journal of the Korean Society of Costume Paik 50 6 59 2000 The effect of adolescents’ consumption values on the clothing products evaluation 

  22. Journal of Consumer Studies Park 17 4 113 2006 A study on the consumption value, brand identification, consumer-brand relationship of Korean-Japanese university consumers: Focused on the famous brand 

  23. 박광희. 20대 여성의 화장품 구매행동에 관한 연구 (I) - 소비가치를 중심으로 -. 服飾 = Journal of the Korean Society of Costume, vol.67, no.3, 47-65.

  24. A study on the Korean cosmetic purchase behaviors of the 20’s woman in Beijing, China Seo 2006 

  25. A comparative study on Chinese & Korean consumers’ attitudes and consumption value about luxury Sun 2011 

  26. Journal of the Korean Society of Cosmetology Suh 15 2 578 2009 A study on the Korean Cosmetic Purchase Behaviors of the 20’s Women 

  27. A study on the cosmetic purchase behaviors of the women in Shanghai, China Won 2009 

  28. The effects of eco-friendly consciousness and importance of cosmetics’ attributes on repurchased intention and word-of-intention for low price eco-friendly cosmetics Wu 2016 

  29. Xio 26 7 610 2009 The investigation of Chinese consumer values, consumption values, life satisfaction, and consumption behaviors 

  30. The influence of Beijing female undergraduates’ involvement in beauty on satisfaction with appearance and purchasing behavior of Korean cosmetics Yao 2016 

  31. Purchase and use of cosmetics by female college students majoring in beauty Yoo 2015 

  32. Yoo 13 1 211 2002 Exploratory research of consumers’ beauty seeking behavior: Men’s decoration behavior & women’s makeup, cosmetic surgery, and fitness behavior 

  33. A study on middle-low priced cosmetics purchasing intention in relation to the consumption value of female consumers in their 20s and 30s Yu 2016 

  34. A study on the purchased customer satisfaction and share of wallet for cosmetics market Yu 2015 

  35. A study on the effects of cosmetics’ perceived quality and stores’ service quality on customers’ satisfaction and behavior intention - Focused on Korea cosmetics purchasing by Chinese female tourists Yuan 2014 

  36. The impact of customer values on brand loyalty based on the Chinese luxury cosmetic customers Zhu 2015 

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