Abstract Pragmatic study on the effect from the service quality offered by the innovative leadership - centered on the beauty service industry - Graduate School of Industry, Seokyeong University Kang Seung-Hee majoring in Beauty service management This study has the purpose for reorganizing the reco...
Abstract Pragmatic study on the effect from the service quality offered by the innovative leadership - centered on the beauty service industry - Graduate School of Industry, Seokyeong University Kang Seung-Hee majoring in Beauty service management This study has the purpose for reorganizing the recognition frame on the leadership to prepare for the environmental change of the beauty service industry by reviewing the logical background for the leadership theory in order to find out and to develop the direction of the efficient service management of the beauty service industry, and then pragmatically investigating the leadership style for improve the service quality by deriving the sufficient motivation related to the job such as the pride and the edification of the correct vocational consciousness from the employees. This study is the pragmatic one on the correlation between the manager's leadership style and the service quality caused from the vocational satisfaction of the employees. Five or more employees of each beauty parlor in Seoul have been surveyed for two weeks from 26th of October to 9th of November in 2009, and 186 questionnaires of 192 ones in total are used at this study, excluding 6 omitted or unfaithful ones. In terms of the demographical analysis on the collected questionnaires, the number of females(158) outnumbers the number of males(28) and the number of unmarried persons is 137(73.7%). As for the age distribution of the surveyed ones, the number of 20s is 109(over 50%), 36% of the surveyed ones has served at their positions for 5 years or longer while 29%(54 persons) shorter than one year and similarly 28.5%(53 persons) shorter than 3 years. As for the experience of the surveyed ones, 96 persons(51.6%) have the experience longer or equal to 5 years. The number of job-leavings representatively shows three times(45 persons, 24.2%) and once(43 persons, 23.1%) respectively. In order to measure the validity and the reliability of the concept, the searching cause analysis and the reliability analysis are performed on the data. The VARIMAX method is used as the analysis method for the measured items to verify whether each asked item has the conceptual validity or not, and the Cronbach' α coefficient is used as the criteria verification method for the internal consistency on the surveyed items. This study can be concluded based on these results as follows: * It is the study on the effect caused from the vocational satisfaction by the innovative leadership. The innovative leadership is strongly recognized by the employees with strong pride and faith, so it is the very progressive one which makes the employee change the value frame by himself or herself to create a new opportunity. It presents the various methods to satisfy the various intellectual needs of the employees caused from the continuous development and the change of the educational environment. Above all things, it is found that this leadership gives the significant effect on the vocational satisfaction for it enhances the understanding power and the rationality to improve the vocational ability and the problem-solving capability. * It is the study on the effect caused from the service quality by the vocational satisfaction. The vocational satisfaction the physical environment and the image(that is, the external appearance necessary for the service for the customers better) and performs the faithful service to correctly offer the service suitable for the customers' needs. The vocational satisfaction offers the service suitable for the unexpected needs of the customers and gives the customers the faith for the intellectual capacity, the courtesy, the honesty and the confidence of the employees. So, the vocational satisfaction is found to give the significant effect on the service quality because it grasps and manages the desire and the taste of the customers who want to be understood and known well. The leader's capacity for improving the service quality is very important at the beauty service industry. In special, because the beauty service industry highly depends on the human resource, the role and the responsibility of the manager who plays the critical role at the beauty parlor are very important. At this point, this study is expected to offer the useful frame that enables the owners and the mangers of the beauty parlor positively respond to various problems occurred from the beauty service field suitably for the environmental change, reorganizes the existing leadership frame for efficiently acting, and gives many precious helps for improving the service quality and for efficiently managing the human resource necessary to achieve the continuous managerial goal.Abstract Pragmatic study on the effect from the service quality offered by the innovative leadership - centered on the beauty service industry - Graduate School of Industry, Seokyeong University Kang Seung-Hee majoring in Beauty service management This study has the purpose for reorganizing the recognition frame on the leadership to prepare for the environmental change of the beauty service industry by reviewing the logical background for the leadership theory in order to find out and to develop the direction of the efficient service management of the beauty service industry, and then pragmatically investigating the leadership style for improve the service quality by deriving the sufficient motivation related to the job such as the pride and the edification of the correct vocational consciousness from the employees. This study is the pragmatic one on the correlation between the manager's leadership style and the service quality caused from the vocational satisfaction of the employees. Five or more employees of each beauty parlor in Seoul have been surveyed for two weeks from 26th of October to 9th of November in 2009, and 186 questionnaires of 192 ones in total are used at this study, excluding 6 omitted or unfaithful ones. In terms of the demographical analysis on the collected questionnaires, the number of females(158) outnumbers the number of males(28) and the number of unmarried persons is 137(73.7%). As for the age distribution of the surveyed ones, the number of 20s is 109(over 50%), 36% of the surveyed ones has served at their positions for 5 years or longer while 29%(54 persons) shorter than one year and similarly 28.5%(53 persons) shorter than 3 years. As for the experience of the surveyed ones, 96 persons(51.6%) have the experience longer or equal to 5 years. The number of job-leavings representatively shows three times(45 persons, 24.2%) and once(43 persons, 23.1%) respectively. In order to measure the validity and the reliability of the concept, the searching cause analysis and the reliability analysis are performed on the data. The VARIMAX method is used as the analysis method for the measured items to verify whether each asked item has the conceptual validity or not, and the Cronbach' α coefficient is used as the criteria verification method for the internal consistency on the surveyed items. This study can be concluded based on these results as follows: * It is the study on the effect caused from the vocational satisfaction by the innovative leadership. The innovative leadership is strongly recognized by the employees with strong pride and faith, so it is the very progressive one which makes the employee change the value frame by himself or herself to create a new opportunity. It presents the various methods to satisfy the various intellectual needs of the employees caused from the continuous development and the change of the educational environment. Above all things, it is found that this leadership gives the significant effect on the vocational satisfaction for it enhances the understanding power and the rationality to improve the vocational ability and the problem-solving capability. * It is the study on the effect caused from the service quality by the vocational satisfaction. The vocational satisfaction the physical environment and the image(that is, the external appearance necessary for the service for the customers better) and performs the faithful service to correctly offer the service suitable for the customers' needs. The vocational satisfaction offers the service suitable for the unexpected needs of the customers and gives the customers the faith for the intellectual capacity, the courtesy, the honesty and the confidence of the employees. So, the vocational satisfaction is found to give the significant effect on the service quality because it grasps and manages the desire and the taste of the customers who want to be understood and known well. The leader's capacity for improving the service quality is very important at the beauty service industry. In special, because the beauty service industry highly depends on the human resource, the role and the responsibility of the manager who plays the critical role at the beauty parlor are very important. At this point, this study is expected to offer the useful frame that enables the owners and the mangers of the beauty parlor positively respond to various problems occurred from the beauty service field suitably for the environmental change, reorganizes the existing leadership frame for efficiently acting, and gives many precious helps for improving the service quality and for efficiently managing the human resource necessary to achieve the continuous managerial goal.
Abstract Pragmatic study on the effect from the service quality offered by the innovative leadership - centered on the beauty service industry - Graduate School of Industry, Seokyeong University Kang Seung-Hee majoring in Beauty service management This study has the purpose for reorganizing the recognition frame on the leadership to prepare for the environmental change of the beauty service industry by reviewing the logical background for the leadership theory in order to find out and to develop the direction of the efficient service management of the beauty service industry, and then pragmatically investigating the leadership style for improve the service quality by deriving the sufficient motivation related to the job such as the pride and the edification of the correct vocational consciousness from the employees. This study is the pragmatic one on the correlation between the manager's leadership style and the service quality caused from the vocational satisfaction of the employees. Five or more employees of each beauty parlor in Seoul have been surveyed for two weeks from 26th of October to 9th of November in 2009, and 186 questionnaires of 192 ones in total are used at this study, excluding 6 omitted or unfaithful ones. In terms of the demographical analysis on the collected questionnaires, the number of females(158) outnumbers the number of males(28) and the number of unmarried persons is 137(73.7%). As for the age distribution of the surveyed ones, the number of 20s is 109(over 50%), 36% of the surveyed ones has served at their positions for 5 years or longer while 29%(54 persons) shorter than one year and similarly 28.5%(53 persons) shorter than 3 years. As for the experience of the surveyed ones, 96 persons(51.6%) have the experience longer or equal to 5 years. The number of job-leavings representatively shows three times(45 persons, 24.2%) and once(43 persons, 23.1%) respectively. In order to measure the validity and the reliability of the concept, the searching cause analysis and the reliability analysis are performed on the data. The VARIMAX method is used as the analysis method for the measured items to verify whether each asked item has the conceptual validity or not, and the Cronbach' α coefficient is used as the criteria verification method for the internal consistency on the surveyed items. This study can be concluded based on these results as follows: * It is the study on the effect caused from the vocational satisfaction by the innovative leadership. The innovative leadership is strongly recognized by the employees with strong pride and faith, so it is the very progressive one which makes the employee change the value frame by himself or herself to create a new opportunity. It presents the various methods to satisfy the various intellectual needs of the employees caused from the continuous development and the change of the educational environment. Above all things, it is found that this leadership gives the significant effect on the vocational satisfaction for it enhances the understanding power and the rationality to improve the vocational ability and the problem-solving capability. * It is the study on the effect caused from the service quality by the vocational satisfaction. The vocational satisfaction the physical environment and the image(that is, the external appearance necessary for the service for the customers better) and performs the faithful service to correctly offer the service suitable for the customers' needs. The vocational satisfaction offers the service suitable for the unexpected needs of the customers and gives the customers the faith for the intellectual capacity, the courtesy, the honesty and the confidence of the employees. So, the vocational satisfaction is found to give the significant effect on the service quality because it grasps and manages the desire and the taste of the customers who want to be understood and known well. The leader's capacity for improving the service quality is very important at the beauty service industry. In special, because the beauty service industry highly depends on the human resource, the role and the responsibility of the manager who plays the critical role at the beauty parlor are very important. At this point, this study is expected to offer the useful frame that enables the owners and the mangers of the beauty parlor positively respond to various problems occurred from the beauty service field suitably for the environmental change, reorganizes the existing leadership frame for efficiently acting, and gives many precious helps for improving the service quality and for efficiently managing the human resource necessary to achieve the continuous managerial goal.Abstract Pragmatic study on the effect from the service quality offered by the innovative leadership - centered on the beauty service industry - Graduate School of Industry, Seokyeong University Kang Seung-Hee majoring in Beauty service management This study has the purpose for reorganizing the recognition frame on the leadership to prepare for the environmental change of the beauty service industry by reviewing the logical background for the leadership theory in order to find out and to develop the direction of the efficient service management of the beauty service industry, and then pragmatically investigating the leadership style for improve the service quality by deriving the sufficient motivation related to the job such as the pride and the edification of the correct vocational consciousness from the employees. This study is the pragmatic one on the correlation between the manager's leadership style and the service quality caused from the vocational satisfaction of the employees. Five or more employees of each beauty parlor in Seoul have been surveyed for two weeks from 26th of October to 9th of November in 2009, and 186 questionnaires of 192 ones in total are used at this study, excluding 6 omitted or unfaithful ones. In terms of the demographical analysis on the collected questionnaires, the number of females(158) outnumbers the number of males(28) and the number of unmarried persons is 137(73.7%). As for the age distribution of the surveyed ones, the number of 20s is 109(over 50%), 36% of the surveyed ones has served at their positions for 5 years or longer while 29%(54 persons) shorter than one year and similarly 28.5%(53 persons) shorter than 3 years. As for the experience of the surveyed ones, 96 persons(51.6%) have the experience longer or equal to 5 years. The number of job-leavings representatively shows three times(45 persons, 24.2%) and once(43 persons, 23.1%) respectively. In order to measure the validity and the reliability of the concept, the searching cause analysis and the reliability analysis are performed on the data. The VARIMAX method is used as the analysis method for the measured items to verify whether each asked item has the conceptual validity or not, and the Cronbach' α coefficient is used as the criteria verification method for the internal consistency on the surveyed items. This study can be concluded based on these results as follows: * It is the study on the effect caused from the vocational satisfaction by the innovative leadership. The innovative leadership is strongly recognized by the employees with strong pride and faith, so it is the very progressive one which makes the employee change the value frame by himself or herself to create a new opportunity. It presents the various methods to satisfy the various intellectual needs of the employees caused from the continuous development and the change of the educational environment. Above all things, it is found that this leadership gives the significant effect on the vocational satisfaction for it enhances the understanding power and the rationality to improve the vocational ability and the problem-solving capability. * It is the study on the effect caused from the service quality by the vocational satisfaction. The vocational satisfaction the physical environment and the image(that is, the external appearance necessary for the service for the customers better) and performs the faithful service to correctly offer the service suitable for the customers' needs. The vocational satisfaction offers the service suitable for the unexpected needs of the customers and gives the customers the faith for the intellectual capacity, the courtesy, the honesty and the confidence of the employees. So, the vocational satisfaction is found to give the significant effect on the service quality because it grasps and manages the desire and the taste of the customers who want to be understood and known well. The leader's capacity for improving the service quality is very important at the beauty service industry. In special, because the beauty service industry highly depends on the human resource, the role and the responsibility of the manager who plays the critical role at the beauty parlor are very important. At this point, this study is expected to offer the useful frame that enables the owners and the mangers of the beauty parlor positively respond to various problems occurred from the beauty service field suitably for the environmental change, reorganizes the existing leadership frame for efficiently acting, and gives many precious helps for improving the service quality and for efficiently managing the human resource necessary to achieve the continuous managerial goal.
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