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럭셔리 패션 브랜드의 플래그쉽 스토어에 나타난 예술화
Artification in Flagship Stores of Luxury Fashion Brands 원문보기

Fashion & textile research journal = 한국의류산업학회지, v.22 no.4, 2020년, pp.413 - 431  

황진주 (성균관대학교 의상학과) ,  임은혁 (성균관대학교 의상학과)

Abstract AI-Helper 아이콘AI-Helper

Luxury fashion brands have begun to aggressively introduce art to justify inherent values such as tradition, craftsmanship, and exclusivity that make it difficult for luxury brands to uphold awe-inspiring atmosphere. Artification refers to a process in which non-artistic factors are transformed into...

주제어

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