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NTIS 바로가기디지털융복합연구 = Journal of digital convergence, v.20 no.2, 2022년, pp.47 - 56
온라인 플랫폼의 등장은 개인들이 방 한 칸과 같이 작은 자원을 시장에서 거래할 수 있게 하였다. 그러나 이러한 경제활동에 대한 명확한 규제가 존재하지 않아 다양한 부작용이 대두되었다. 이에 정부는 온라인 플랫폼을 매개로 한 경제활동이 만들어내는 의도치 않은 결과들에 대한 자정을 목표로 관련 정책을 재정립하였다. 그러나 아직 정책은 표류하고 있으며, 다수의 참여자가 기존 정책에 불응을 선택하고 있다. 이에 본 연구에서는 참여자들이 기존 정책에 대한 불응을 결정함에 있어, 어떤 인식을 하고 있는지를 세밀하게 조망해보고자 한다. 이를 위하여 텍스트마이닝 기법을 적용하였다. 주요 온라인 커뮤니티에 남겨진 참여자들의 발화를 수집하여, 관련 정책에 대한 인식과 그 심적기재를 5개의 주제로 도출하였다. 정부의 정책에 따르는 것은 자유의사에 의한 결정이다. 따라서 처벌이나 벌금과 같은 무조건적인 억제 기재를 상정하는 것보다, 정책대상 즉, 현 참여자에 대한 깊이 있는 이해를 수행하는 것이 선행되어야 한다. 이에, 향후 본 연구를 기반으로 이들을 정책순응으로 유도할 수 있는 기재들을 세밀히 논의할 수 있기를 기대한다.
With the advent of online platforms, individuals have been able to trade small resources, such as a room, in the market. However, as there is no clear regulation on these economic activities, various side effects have emerged. Accordingly, the government reestablished related policies to resolve the...
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