$\require{mediawiki-texvc}$

연합인증

연합인증 가입 기관의 연구자들은 소속기관의 인증정보(ID와 암호)를 이용해 다른 대학, 연구기관, 서비스 공급자의 다양한 온라인 자원과 연구 데이터를 이용할 수 있습니다.

이는 여행자가 자국에서 발행 받은 여권으로 세계 각국을 자유롭게 여행할 수 있는 것과 같습니다.

연합인증으로 이용이 가능한 서비스는 NTIS, DataON, Edison, Kafe, Webinar 등이 있습니다.

한번의 인증절차만으로 연합인증 가입 서비스에 추가 로그인 없이 이용이 가능합니다.

다만, 연합인증을 위해서는 최초 1회만 인증 절차가 필요합니다. (회원이 아닐 경우 회원 가입이 필요합니다.)

연합인증 절차는 다음과 같습니다.

최초이용시에는
ScienceON에 로그인 → 연합인증 서비스 접속 → 로그인 (본인 확인 또는 회원가입) → 서비스 이용

그 이후에는
ScienceON 로그인 → 연합인증 서비스 접속 → 서비스 이용

연합인증을 활용하시면 KISTI가 제공하는 다양한 서비스를 편리하게 이용하실 수 있습니다.

[국내논문] 론칭 시기에 따른 국내 아동복브랜드의 변화 - 1990년부터 2019년까지 -
The Changes in Korean Children's Clothing Brands - From 1990 to 2019 - 원문보기

Fashion & textile research journal = 한국의류산업학회지, v.24 no.1, 2022년, pp.108 - 116  

김경옥 (연세대학교 의류환경학과) ,  천종숙 (연세대학교 의류환경학과)

Abstract AI-Helper 아이콘AI-Helper

The children's clothing market continues to grow in Korea, despite the declining total fertility rate. This study aims to investigate the changes in Korean children's clothing market according to the launching time of brands. To this end, it analyzed 90 children's clothing brands in 2019. The result...

주제어

참고문헌 (48)

  1. Ahn, S. Y. (2019, April 9). Department stores to increase luxury stores for men and children... "Luxury is the answer". Chosun Ilbo. Retrieved June 7, 2021, from https://biz.chosun.com/site/data/html_dir/2019/04/08/2019040802551.html 

  2. Apparel News. (2015). Korea fashion brand annual 2014/2015. Seoul: Apparel News. 

  3. Burns, L. D., & Bryant, N. O. (2002). The Business of fashion: Designing, manufacturing, and marketing. (2rd ed.). Newyork: Fairchild. 

  4. Choi, M. H., & Park, K. H. (2018). The investigation of awareness, attitude and purchase behavior for fashion multi-brands stores - Focusing on woman in their 20s and 40s. Korean Journal of Homan Ecology, 27(6), 495-508. doi:10.5934/kjhe.2018.27.6.495 

  5. Choi, S. J., Chung, S. J ., & Jang, N. K. (2006). Risk perception and risk reduction behavior of housewife consumer as a children's wear purchaser. The Research Journal of the Costume Culture, 14(6), 900-916. 

  6. Chung, M. K. (2013). A study on the clothing & textiles of children in Korea and its education in the 1970's. Journal of Korean Practical Arts Education, 26(2), 19-39. 

  7. Chung, Y. J., & Hwang, S. C. (2012). Children's wear purchasing behaving by retired woman and the miss group with a view to their shopping orientation. Journal of the Korean Society of Clothing and Textile, 36(1), 84-98. doi:10.5850/JKSCT.2012.36.1.84 

  8. Cui, X. Y., & Lee, Y. J. (2015). Influential factors on the consumption of family look clothes. Journal of the Korean Society of Costume, 65(8), 35-49. doi:10.7233/jksc.2015.65.8.035 

  9. Hildebrand, M. J., & Klosek, J. (2003). Brand management strategies - 10 key points. Metropolitan Corporate Counsel, 6, 1-3. 

  10. Jang, E. Y. (2013). Fashion retail & marketing (2rd ed.). Seoul: Kyohakyongusa. 

  11. Jang, E. Y. (2015). An analysis of road shop in main fashion trade areas in Seoul - Based on trends in 2007-2014. Journal of Fashion Business, 19(1), 34-46. doi:10.12940/jfb.2015.19.1.34 

  12. Jayachandran, S., Kaufman, P., Kumar, V., & Hewett, K. (2013). Brand licensing - What drives royalty rates?. Journal of Marketing, 77(5), 108-122. 

  13. Ju, J. A., Shim, J. Y., & Kim, H. C. (2013). Methods to improve infant clothing made with Hanji yarn - Investigating the image of Hanji and Hanji yarn infant clothing. The Research Journal of the Costume Culture, 21(1), 57-65. doi:10.7741/rjcc.2013.21.1.057 

  14. Jung, B. R., & Chung, M. S. (2019). Proposal of sofa design direction for infant development - Focusing on living space of family with children in their infancy. Journal of the Korea furniture Society, 30(3), 291-30. 

  15. Jung, H. J. (2001). The distribution intensity for the infant and children's wear. Journal of the Korean Society of Clothing and Textiles, 25(6), 1122-1130. 

  16. Jung, S. K. (2013). Integrated fashion merchandising, Volume 2, distribution MD edition. Seoul; Communication books. 

  17. Kim, G. E., & Lee, E. J. (2016). The impact of benefit sought on store attributes and brand loyalty of children's clothing line in global SPA brands. Journal of the Korean Society of Costume, 66(3), 121-134. doi:10.7233/jksc.2016.66.3.121 

  18. Kim, H. K., & Choy, H. S. (2016). A study on characteristics and intrinsic meaning of conspicuous kids fashion. Journal of the Korean Society of Costume, 66(7), 1-16. doi:10.7233/jksc.2016.66.7.001 

  19. Kim, H. S. (1994). A study on the movements of children's apparel manufacturing companies. Journal of The Korean Society of Costume, 22, 177-191. 

  20. Kim, H. S. (2012). A study on the characteristics of marketing strategy on the spa brand. Journal of the Korea Fashion & Costume Design Association, 14(1), 131-150. 

  21. Kim, K. H., & Park, M. J. (2016). The effect of the congruity between self-image and image of a multi-brand store on store attributes and consumer responses. Journal of the Korean society of clothing and textiles, 40(1), 12-25. doi:10.5850/JKSCT.2016.40.1.12 

  22. Kim, S. J., & Hwang, J. S. (2011). Classifications and strategic directions of multi-brand fashion stores in Korea. Journal of the Korean Society of Clothing and Textiles, 35(5), 587-600. 

  23. Kim, Y. H., & Lee, J. H. (2018). A study on recent research trends related to infant & children's clothes. Journal of the Korea Fashion & Costume Design Association, 20(4), 175-186. 

  24. Kong, M. R. (2006). A study on design of family look style t-shirts - Focused on traditional patchwork wrapping-clothes and natural dying techniques. The Journal of The Korean Society of Costume, 56(4), 134-147. 

  25. Kong, M. R. (2012). The design characteristics of modern children's clothes -Focus on children's clothes for girls from the 2006s/s2010s/s collections. Fashion & Textile Research Journal, 14(3), 347-362. doi:10.5805/KSCI.2012.14.3.347 

  26. Korea Fashion Industry Association. (2018, January 25). A study report on the countermeasures for the fashion industry following the 4th industrial revolution -World fashion business status. Retrieved June 7, 2021, from http://www.koreafashion.org/newsletter2/file/special_report_20180125.pdf 

  27. Korea Federation of Textile Industries. (2021, December 16). 2021 Korea fashion market trend report for the second half of 2021(korea fashion market size survey). Retrieved January 12, 2022, from http://www.kofoti.or.kr/textile/boardView.do?CodeIPB&Uid989924609&srch_input&scType&srch_date1&srch_date2&currRow1 

  28. Korea Trade-Investment Promotion Agency. (2019a, December 27). US children's clothing market trends. Retrieved June 7, 2021, from https://news.kotra.or.kr/user/globalBbs/kotranews/799/globalBbsDataView.do?setIdx254&dataIdx178789 

  29. Korea Trade-Investment Promotion Agency. (2019b, November 22). Italy expects children's clothing market to grow. Retrieved June 7, 2021, from https://news.kotra.or.kr/user/globalBbs/kotranews/782/globalBbsDataView.do?setIdx243&dataIdx179012 

  30. Ku, Y. S., Lee, S. M., & Park, H. H. (2000). A study on children's wear brand positioning according to the fashion life style of missy women. Fashion & Textile Research Journal, 2(4), 308-316. 

  31. Lee, E. O. (2012). An exploration of textile pattern design among three main categories of children's fashion brands spun off from adult's fashion brands. Journal Korea Society of Visual Design Forum, 34, 457-466. doi:10.21326/ksdt.2012..34.041 

  32. Lee, K. H. (2015). Analysis of trend - SPA brand. Journal of Asian Ethno-Forms, 16, 41-62. 

  33. Ministry of Commerce Industry and Energy. (2020, January 29). Report on sales trends of major distributors. Retrieved June 7, 2021, from https://www.motie.go.kr/motie/gov3.0/gov_openinfo/sajun/bbs/bbsView.do?bbs_seq_n162618&bbs_cd_n81 

  34. Moon, H. C. (2020, January 7). The birth of the first 'sales 2 trillion' store in Korea. JoongAng Ilbo. Retrieved June 7, 2021, from https://news.joins.com/article/23676197 

  35. Norum, P. S. (2003). A comparison of apparel garment prices by national, retail, and private labels. Clothing and Textiles Research Journal, 21(3), 142-148. doi.org/10.1177/0887302X0302100304 

  36. Oh, J. W. (2009). The study of luxury fashion multi-label store's marketing strategies - Focusing on women's luxury goods Unpublished master's thesis. Ewha Women's University, Seoul. 

  37. Oh, K. C. (2020, January 7). Sales of 67 department stores in Korea in 2019. Apparel News. Retrieved June 7, 2021, from http://www.apparelnews.co.kr/news/news_view/?idx180305&catCAT120 

  38. Oh, S. Y. (2013). The heyday of kids marketing. Excellence Marketing for Customer 47(5), 60-63. 

  39. Oh, S. Y. (2018). Get Eight Pocket. Excellence Marketing for Customer, 52(5), 52-56. 

  40. Park, S. A. & Lee, S. J. (2003). A Model of criteria fir classifying fashion brands. Journal of the Korean Society of Costume, 53(5), 155-169. 

  41. Rha, S. I. (2011). Characteristics of components in infant and children's clothing brand. Journal of the Korea Fashion & Costume Design Association, 13(1), 135-146. 

  42. Rhee, Y. J., & Lee, J. Y. (2012). A qualitative study on the consumption value of preschooler clothing by mothers. Journal of the Korean Society of Clothing and textiles, 36(10), 1100-1116. doi:10.5850/JKSCT.2012.36.10.1100 

  43. Shin, S. Y., & Kim, M. J. (2006). Marketing strategies of imported fashion luxury brands according to the types of retailers. Journal of the Korean Society if Clothing and textiles, 30(2), 221-232. 

  44. Shin, Y. W., Noh, J. Y., Kim, J. K., & Koh, A. R. (2012). A qualitative study on infant clothing consumption of gold-mom. Journal of Consumer Studies, 23(2), 23-44. 

  45. The spring fashion mode of the top 10 domestic children's clothing makers selected by consumers. (1983. April). The Monthly textile, p. 77. 

  46. The National Purchase Diary Panel Inc. (2018, December 13). Domestic children's sports clothing market growth trend. Retrieved June 7, 2021, from https://www.npd.com/wps/portal/npd/us/home/ 

  47. Yano Research Institute. (2019, April 22). Japan market research report 2019 - yearbook of the baby and children's clothing market. Retrieved June 7, 2021, from https://www.yano.co.kr/data/data_con.asp?contentNo5858&recom1 

  48. Yoo, T. S., & Shin, W. H. (2006). The difference of goods attribute, brand awareness by fashion brand type. Fashion & Textile Research Journal, 8(6), 647-654. 

저자의 다른 논문 :

관련 콘텐츠

오픈액세스(OA) 유형

GOLD

오픈액세스 학술지에 출판된 논문

이 논문과 함께 이용한 콘텐츠

저작권 관리 안내
섹션별 컨텐츠 바로가기

AI-Helper ※ AI-Helper는 오픈소스 모델을 사용합니다.

AI-Helper 아이콘
AI-Helper
안녕하세요, AI-Helper입니다. 좌측 "선택된 텍스트"에서 텍스트를 선택하여 요약, 번역, 용어설명을 실행하세요.
※ AI-Helper는 부적절한 답변을 할 수 있습니다.

선택된 텍스트

맨위로