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NTIS 바로가기서비스연구 = Journal of service research and studies, v.12 no.2, 2022년, pp.80 - 93
정욱환 (한성대학교 패션학부) , 안진호 ((주)아이디이노랩) , 나요셉 (국민대학교 AI 빅데이터융합 경영학과)
This study is a study on a methodology that can extract various factors that affect purchase and use of products/services from the consumer's point of view through previous studies, and analyze the types and tendencies of consumers according to age and gender. To this end, we quantify factors in ter...
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