초록

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Abstract ▼ AI-Helper

This study focuses on the business localization of Korean firms in China, With the extant studies on the business localization, this study classifies the business localization as the strategic dimension(localization of value - added function and localization of decision - making) and the administrat...

This study focuses on the business localization of Korean firms in China, With the extant studies on the business localization, this study classifies the business localization as the strategic dimension(localization of value - added function and localization of decision - making) and the administrative one(localization of human resources and localization of managerial practices). This objectives of the study is to answer to the following 2 questions by the questionnaire survey toward Korean firms in China First, is there any difference in the level of business localization in terms of firms" market strategy(export - oriented and local sale - oriented) and the firm size / large - sized and small and medium - sized)? Second, is there any relationship between the forms of the business localization and the firm performance in terms of market strategy and firm size. As results, the strategic dimension of business localization shows significant differences with the market strategies and the administrative dimension with the firm size, The administrative dimension of business localization has a significant impact on the firm performance irrespective of the market strategy and the firm size.

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