초록

용어보기논문에서 용어와 풀이말을 자동 추출한 결과로, 시범 서비스 중입니다. AI-Helper

Abstract ▼ AI-Helper

This study analyzes the relations between the convention service attributes and the international participants" satisfaction through the effects of convention facilities on the satisfaction. It also exams the moderating effects of the program and the service offered by the convention on that relatio...

This study analyzes the relations between the convention service attributes and the international participants" satisfaction through the effects of convention facilities on the satisfaction. It also exams the moderating effects of the program and the service offered by the convention on that relations.. The result of the study indicates that "meeting room facility" had the most effects on the relation between the convention facilities and the satisfaction, followed by the "special facilities". However, "interior facilities" was not found to have significant effects on the relations. Additionally, the important finding of this study is that "various service" was found to have significant moderating effects between the "meeting room facilities" and "international participants" satisfaction". This suggest the urgent need for developing and offering various services according to various needs of various types of the participants. Also, it is found that "program" had a significant moderating effect between the "special facilities" and "international participants" satisfaction". It is strongly recommended for the future research to identify other convention service attributes affecting the international participant"s satisfaction by the types and sizes of the convention while also segment services to better meet the needs of different types of international participants in accordance with the types of convention, types of the convention"s specialty and etc. It would be also interesting to compare and contrast the cultural factors influencing convention satisfaction.

주제어