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[해외논문] Adoption of Eco-Friendly Faux Leather : Examining Consumer Attitude With the Value–Belief–Norm Framework

Clothing and textiles research journal, v.34 no.4, 2016년, pp.239 - 256  

Kim, HaeJung (College of Merchandising, Hospitality, & Tourism, University of North Texas, Denton, TX, USA) ,  Kim, JiYoung (College of Merchandising, Hospitality, & Tourism, University of North Texas, Denton, TX, USA) ,  Oh, Kyung Wha (Department of Fashion Design, Chung-Ang University, Seoul, South Korea) ,  Jung, Hye Jung (Department of Fashion Design, Chung-Ang University, Seoul, South Korea)

Abstract AI-Helper 아이콘AI-Helper

Eco-Friendly Faux Leather (EFFL) has recently been developed to minimize harmful environmental impacts; this product also has a low carbon footprint. However, consumers are lagging behind in eco-friendly product adoption due to their value, belief, and attitude gaps. To provide the best available so...

Keyword

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