IPC분류정보
국가/구분 |
United States(US) Patent
공개
|
국제특허분류(IPC7판) |
|
출원번호 |
US-0095342
(2013-12-03)
|
공개번호 |
US-0156399
(2014-06-05)
|
발명자
/ 주소 |
- Jones, Wink
- Konrath, Brian
- Henderson, Dan
- McGrath, Colin
|
출원인 / 주소 |
|
인용정보 |
피인용 횟수 :
0 인용 특허 :
0 |
초록
▼
This disclosure describes systems, methods, and apparatus for facilitating sales, marketing, and order fulfillment between food industry manufacturers, distributors, and retailers. In particular, profiles of manufacturers, distributors, and retailers can be generated and these profiles can be analyz
This disclosure describes systems, methods, and apparatus for facilitating sales, marketing, and order fulfillment between food industry manufacturers, distributors, and retailers. In particular, profiles of manufacturers, distributors, and retailers can be generated and these profiles can be analyzed to determine which retailers are ripe for promotional materials. Promotions can be created based on comparisons of manufacturer, distributor, and retailer profiles and the promotions can be transmitted via third-party servers. Retailers can then place orders via the third-party servers, and the third-party servers can then facilitate fulfillment of the orders with distributors.
대표청구항
▼
1. A non-transitory, tangible computer readable storage medium, encoded with processor readable instructions to perform a method for facilitating marketing and sales between food industry manufacturers, distributors, and retailers, the method comprising: parsing data collected regarding the food ind
1. A non-transitory, tangible computer readable storage medium, encoded with processor readable instructions to perform a method for facilitating marketing and sales between food industry manufacturers, distributors, and retailers, the method comprising: parsing data collected regarding the food industry manufacturers, distributors, and retailers, including web crawling one or more websites to collect at least a portion of data on the food industry retailers;populating profiles of the food industry retailers based on the parsing;analyzing the food industry retailer profiles to select one or more food industry retailers for targeting of promotions for food products produced by one of the food industry manufacturers;generating one or more promotions describing one or more food products produced by the one of the food industry manufacturers;transmitting the one or more promotions to one of the food industry distributors for approval;receiving approval of the one or more promotions from the one of the food industry distributors;transmitting the one or more promotions to the one or more retailers selected for targeting of promotions;receiving, in response to the transmitting, one or more food product orders from the one or more retailers selected for targeting of promotions; andpassing the food product orders to the one or more food industry distributors for fulfillment of the orders. 2. The non-transitory, tangible computer readable storage medium of claim 1, further comprising tracking actions taken relative to the promotion in order to provide analysis to the manufacturer. 3. The non-transitory, tangible computer readable storage medium of claim 2, further comprising analyzing the actions and determining suggested modifications to future promotions. 4. The non-transitory, tangible computer readable storage medium of claim 1, wherein the generating is based on automated analysis of reasons for success or failure of a previous promotion. 5. The non-transitory, tangible computer readable storage medium of claim 1, wherein the data that is parsed is collected on food industry retailers selected based on populated food industry distributor profiles. 6. The non-transitory, tangible computer readable storage medium of claim 1, wherein the data regarding the food industry distributors includes data from prior transactions between the food industry distributors and the food industry retailers and between the food industry distributors and the food industry manufacturers. 7. The non-transitory, tangible computer readable storage medium of claim 6, wherein the data regarding the food industry distributors includes data received from the food industry distributors. 8. The non-transitory, tangible computer readable storage medium of claim 1, wherein the data regarding the food industry retailers includes information indicating what food products the food industry retailers use. 9. The non-transitory, tangible computer readable storage medium of claim 1, wherein the data regarding the food industry retailers includes data parsed from digitally-accessible copies of food industry retailer menus. 10. The non-transitory, tangible computer readable storage medium of claim 1, wherein the one or more websites are selected based on matches between food industry manufacturer profiles and food industry retailers having a presence on the one or more websites. 11. The non-transitory, tangible computer readable storage medium of claim 1, wherein the transmitting is performed by the food industry distributor. 12. The non-transitory, tangible computer readable storage medium of claim 1, wherein the transmitting is performed by third-party servers that also perform the generating. 13. A non-transitory, tangible computer readable storage medium, encoded with processor readable instructions to perform a method for facilitating sales activities of a food industry distributor sales representative, the method comprising: parsing data collected regarding food industry manufacturers, distributors, and retailers;populating profiles of the food industry retailers based on the parsing;generating promotions and recommended products to be transmitted to the food industry distributor sales representative based on the profiles of the food industry retailers;collecting location information from a mobile computing device of the food industry distributor sales representative;comparing the location information to the profiles of the food industry retailers to predict what food industry retailer the mobile computing device is proximal to; andtransmitting certain of the promotions and recommended products to the computing device, where the promotions and recommended products are predicted to be applicable to the food industry retailer that the mobile computing device is proximal to. 14. The non-transitory, tangible computer readable storage medium of claim 13, wherein the data that is parsed is collected on food industry retailers selected based on populated food industry distributor profiles. 15. The non-transitory, tangible computer readable storage medium of claim 13, wherein the generating is based on automated analysis of reasons for success or failure of a previous promotion. 16. The non-transitory, tangible computer readable storage medium of claim 13, wherein the data that is parsed is collected on food industry retailers selected based on populated food industry distributor profiles 17. The non-transitory, tangible computer readable storage medium of claim 13, wherein the data regarding the food industry distributors includes data from prior transactions between the food industry distributors and the food industry retailers and between the food industry distributors and the food industry manufacturers 18. The non-transitory, tangible computer readable storage medium of claim 17, wherein the data regarding the food industry distributors includes data received from the food industry distributors. 19. The non-transitory, tangible computer readable storage medium of claim 13, wherein the data regarding the food industry retailers includes information indicating what food products the food industry retailers use. 20. The non-transitory, tangible computer readable storage medium of claim 13, wherein the data regarding the food industry retailers includes data parsed from digitally-accessible copies of food industry retailer menus.
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