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패션필름의 형식과 내용표현의 유형
The Type of Format and Content Expression of Fashion Film 원문보기

패션비즈니스 = Fashion business, v.21 no.2, 2017년, pp.45 - 60  

장예완 (성균관대학교 의상학과) ,  서승희 (성균관대학교 의상학과)

Abstract ▼ AI-Helper 아이콘AI-Helper

This study analyzed the type of format and content expression of fashion films, from the perspective of promotion and advertisement. For the analysis, a reference research and case study were employed. Our results showed that the format type of fashion films are categorized as movie type; films that...

주제어

#브랜드 홍보   #내용표현유형   #패션필름   #패션필름형식  

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