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NTIS 바로가기기술혁신학회지 = Journal of Korea technology innovation society, v.21 no.4, 2018년, pp.1536 - 1576
임종화 (한국기술교육대학교 산업경영학과) , 김병근 (한국기술교육대학교 산업경영학부)
This study aims at investigating the path in which entrepreneurial orientation and absorptive capacity, which have a significant influence on the corporate performance of SMEs, are mediated through product innovation performance (product speed, product quality). For the empirical study, 233 question...
핵심어 | 질문 | 논문에서 추출한 답변 |
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흡수역량이 기업에 미치는 영향은 무엇인가? | 흡수역량은 기업가적 기업이 기존 지식과 경험에 기반을 두고 재빨리 유망한 기회들을 이해하고 상업화하는 과정을 지원하며(Zahra and George, 2002), 제품 개발 과정에서 지식의 활용도를 높임으로써 독특한 편익을 보유한 제품을 출시할 수 있도록 기여하여 신제품 성과에 영향을 미친다. 기업에 새로운 시장 기회, 기술 개발 및 기존 인과 관계에 대한 아이디어를 알려주어상당한 이점을 지닌 신제품 개발에 기여한다. | |
Miller and Friesen(1983)가 정의한 기업가지향성이란 무엇인가? | Miller and Friesen(1983)은 의사결정에 기초한 경영적 성향으로 기업가지향성 개념의 조작적 정의를 처음 제시하였다(Covin and Wales, 2012). 그는 기업가지향성을 제품과 시장의혁신을 추구하고, 어느 정도 위험을 감수하며, 진취적으로 대응하여 경쟁자의 기선을 제압하려는 조직의 성향이라고 정의하였다. 이와 같이 기업가지향성은 최고경영자가 위험수위를 인식하여 진취적이고 혁신적으로 활동하려는 기업의 성향이라고 할 수 있다. | |
제품혁신을 위한 신제품 프로세스 지표에는 어떤 것들이 있는가? | 제품혁신을 위한 신제품 프로세스 지표는 프로세스 효율성(Iansiti, 1995)과 제품 효과성(Verona, 1999)의 두 범주로 분류되고 있다. 프로세스 효율 측정에는 개발 프로젝트의 속도, 생산성 및 유연성이 포함되고(Clark and Fujimoto,1991; Verona, 1999), 제품 효과성은 제품의 수익성, 제품의 시장 점유율, 제품수익 및 제품품질(Cooper and Kleinschmidt, 1987; Verona, 1999)과 같은 측정 지표를 포함한다. Alegreand Chiva(2013)은 제품혁신 효과성, 프로세스 혁신 효과성, 혁신 효율성으로 혁신성과를 나타내고, 기업가지향성이 혁신성과에 긍정적 영향을 주는 것을 확인하였다. |
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