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제품의 무게와 크기에 따른 선호도 및 만족도 분석 : 과자 제품을 중심으로
Effects of Products' Weight and Size on Consumers' Preference and Satisfaction : Focused on Cookies

대한산업공학회지 = Journal of the Korean Institute of Industrial Engineers, v.44 no.3, 2018년, pp.172 - 179  

박재현 (인천대학교 산업공학과) ,  류태범 (한밭대학교 산업경영공학과) ,  박선영 (한밭대학교 산업경영공학과) ,  서다윤 (한밭대학교 산업경영공학과)

Abstract AI-Helper 아이콘AI-Helper

This study attempted to investigate consumers' preference and satisfaction according to the weight and size of products. Fifty-four students in their twenties who have proved their magnitude estimation ability participated in the affective evaluation experiment on the various weights and sizes of co...

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참고문헌 (27)

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