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청소년과 젊은 성인의 담배광고, 판촉, 후원의 노출 정도와 구매 경험, 구매 충동, 흡연/금연 의도와의 관계 연구
Associations between youth exposure to tobacco advertising, promotion and sponsorships(TAPS) and each of purchase experience, purchase impulsivity, and smoking/quitting intention 원문보기

保健敎育健康增進學會誌 = Korean journal of health education and promotion, v.35 no.2, 2018년, pp.37 - 47  

백혜진 (한양대학교 광고홍보학과)

Abstract AI-Helper 아이콘AI-Helper

Objectives: To examine (1) smoking and nonsmoking youth exposure to tobacco advertising, promotion, and sponsorships (TAPS), (2) the differences of the level of TAPS exposure by gender and smoking status, and (3) the associations between TAPS and each of purchase experience, purchase impulsivity, sm...

주제어

참고문헌 (29)

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